Recent Submissions

  • Formulación del modelo de sistema b, para la empresa tierra viva, bioabonos y medio ambiente S.A.S. 

    Pico Calvo, Maria Paz (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-10-09)
    The main objective of this project is the formulation of the System B Model for the company Tierra Viva, Baboons y Medio Ambient S.A.S. This company is dedicated to the production and marketing of biofertilizers and has a ...
  • Plan de negocio de implementación para pizza Di Sebas en Bogotá. 

    Marin Cataño, Laura; Vivas Casallas, Sebastian (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-10-10)
    The partners of Pizza Di Sebas bet on a business plan that puts into context the importance of the emerging healthy lifestyle, which promotes a convenient diet as a strategy to achieve the desired quality of life. This ...
  • Propuesta de investigación para crear la ruta de acompañamiento para la inserción laboral de población migrante venezolana en la ciudad de Tunja. 

    Sanabria Reyes, Juana Mercedes; González Rojas, Sara Valentina (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-10-04)
    This thesis is carried out with the objective of proposing a route to facilitate the labor insertion of Venezuelan migrants who are regularized in the city of Tunja through research and subsequent relationship with public ...
  • Estrategia de Marketing Digital para la Empresa Multiservicios Siglo XXI 

    Garcia Quintero, Angelica Maria (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-10-02)
    With the constant change in the economy, health and politics, it is important that companies and especially micro-companies have strategies that allow them to achieve optimal performance in each of their areas to meet their ...
  • El Futuro de la Gestión Empresarial la Convergencia de la Inteligencia Artificial y el Big Data en las Organizaciones 

    Abril Montañez, Mariano; Suarez Torrez, Daniel Eduardo (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-09-21)
    This research aims to analyze and critically evaluate the use of Artificial Intelligence and Big Data in organizations, identifying both its potential benefits and its possible limitations, with the aim of providing a ...
  • Plan de negocio para la creación de la empresa kartkings en Tunja. 

    Mendoza Ramírez, Andrés Felipe (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-09-18)
    Taking into account the current moment that Tunja is living as a city, KarKings was born with the aim of offering a healthy entertainment service involving all possible sectors, contributing economically, sportively, ...
  • Factores de éxito del emprendimiento social. Una revisión de la literatura en los años 2017 – 2022 

    Forero Navarro, Jose David (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-11-26)
    Through the development of this thesis, the aim is to analyze the success factors of social entrepreneurship, considering a literature review process from 2017 to 2022, in order to promote organizational competitiveness. ...
  • Análisis y Propuesta de Mejoramiento en la Gestión Interna de Compensar a Través del Diagnóstico Mmgo 

    Niño Ríos, Jonathan Alfredo (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-09-15)
    The starting point of this research involves contextualizing the role of Compensar, a family compensation fund entity. Building upon this context, an extensive analysis process was triggered in each facet of its business ...
  • Estructura de costeo para la empresa Paninos Sándwich Café S.A.S 

    Hernández Cataño, Lucia Marcela (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-08-31)
    Paninos Sandwich Café S.A.S. is a company created in 2012 in the municipality of Barrancabermeja, where the company offers their customers a wide variety of bakery products, pastries, and panini style sandwiches. Since ...
  • Estudio de caso Droguería SKALA 

    Florez Blanco, Wilmer Julián; Gómez Méndez, Edgar Mauricio (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-05-06)
    A case study is carried out in the direction of marketing management at the company Droguería SKALA. Located in the municipality of Girón - Santander, where the main objective is to carry out a diagnosis on the lack of ...
  • Relación del Gremio de Recicladores en la Cadena de Valor de Residuos Sólidos en la Estrategia Economía Circular en las Empresas de Bogotá D.C 

    Bello Cadena, Nicolas; Aguilar Rodríguez, Iván Leonardo (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-08-24)
    In this monograph, a documentary exploration will be carried out, addressing social and economic aspects of professional recyclers in the city of Bogota, emphasizing how this population, which is often considered vulnerable, ...
  • Percepción de los habitantes de Bucaramanga sobre la modalidad de teletrabajo 

    Acero Castillo, Daniela; Álvarez Higuera, Mariana (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-07-28)
    This study aims to evaluate the effectiveness of teleworking as a labor alternative of Bucaramanga, Colombia. The research focuses on analyzing the perception of residents in this region towards teleworking, considering ...
  • Aspectos legales que debe tener en cuenta el artista, para el desarrollo de su carrera en la industria musical en Colombia. 

    Prieto Rodriguez, Juan Esteban; Torres Zona, Santiago Esteban (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-07-27)
    In the music industry, artists have many paths to develop their professional careers. Unlike in the past, where they relied heavily on producers and managers to handle the legal, administrative, and marketing requirements ...
  • Diseño de Assessment Center para procesos de selección de líderes del área de talento humano para medianas empresas en Colombia. 

    Plata Hinojosa, Eliana Benita; Martinez Fernandez, Valeria (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-07-18)
    The primary objective of this work is to design an assessment center that can be used by medium-sized companies in Colombia as a tool for the selection process of a human resources leader. The intent of this tool is to ...
  • Impacto del comercio electrónico en las organizaciones de Bogotá D.C post-pandemia 

    Nieto Rodríguez, Carlos Andrés (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-07-14)
    The main objective of this monograph titled "Impact of commerce in Bogotá D.C - post pandemic" is to show the importance and growth that electronic commerce has had in Bogotá D.C after the pandemic that occurred between ...
  • Plan de empresa modelo de negocio propuesta para el posicionamiento de la producción y comercialización de helados de Mochi en Bogotá 

    Tarazona Ruiz, Donald Steven; Olivar Cortes, Nicolas; Escobar Mogollon, Andrea (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-07-14)
    This work is a proposed business model business plan for the positioning of the production and marketing of Mochi ice cream in Bogotá, we see a great opportunity to impact, give a revolution to the traditional ice cream ...
  • Análisis del Impacto del Teletrabajo en la Empresa Cardeko S.A.S 

    Romero Prieto, Daniel Fernando; Maecha Esparza, Miguel Angel (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-07-04)
    The present research study was carried out with the main objective of analyzing the impact of teleworking taking the CARDEKO S.A.S company as a reference, methodologically it was carried out under a case study, integrating ...
  • El éxito del modelo de negocio de la “National Football League” (NFL) ¿Funcionaria en la industria del fútbol colombiano? 

    Wilches Ramirez, Juan Pablo; Casallas Garcia, Juan Esteban (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-07-05)
    The following research focuses on the study of the National Football League (NFL) as a business model, its organizational structure, its influence on the local economy and why it is considered one of the most successful ...
  • Modelo exportador de fruta organica en Santander, a fin de satifacer la demnada en reino unido 

    Blanco Gelvez, Jhon Alexander; Canosa Giraldo, Lauri Ximena (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-07-06)
    This research proposal arises from the problem of increasing food production based on industrial agriculture, resulting in a negative impact on the environment and human health, which is why it is required to export organic ...
  • Estudio de caso: Unión Temporal Ecolimpieza 

    Pelayo Muñóz, Iván Camilo (Universidad Santo TomásPregrado Administración de EmpresasFacultad de Administración de Empresas, 2023-06-23)
    In this case study, the performance of the company Unión Temporal ECOLIMPIEZAwas analyzed in five key modules for its effective functioning: Marketing Management, Management Skills, Negotiation Strategies, Financial ...

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