Viabilidad económica para la apertura de una empresa especializada en la atención de motocicletas en la ciudad de Tunja

Abstract

In this document is the economic feasibility study, carried out with the purpose of determining the start-up of a company dedicated to the maintenance and repair of motorcycles, with a focus and guidelines of Mechanical Engineering. This study is made up of the market study; in which the potentialities of the demand are determined for the services that are intended to be provided, it also allows to know the current offer of this type of services and the most effective methods of commercialization and disclosure for them. A technical study is also carried out; in which the location for the project, tool and equipment necessary to provide quality in each service, elements for the adaptation of the place, in addition to the standardized procedures to be performed in each service and maintenance of the establishment is determined. Another necessary procedure for the creation and operation of the company is the organizational study; in which the work positions are broken down, functions of each work place, aspects for the hiring of the personnel, among others. For the start-up of the company a legal study is carried out; in which the laws, regulations and governmental rules for the opening of a maintenance and repair company specialized in motorcycles are determined, legal aspects relevant to the hiring of personnel, environmental and health regulations present in the workshop operations. Then an economic study is carried out; which compiles the data acquired in the previous studies, to compile the information of costs and monetary values that determine the total investment for the opening and ideal annual operation, including personnel payments and other economic aspects. Finally, there is the feasibility study; where it was determined by means of the internal rate of return (IRR), net present value (NPV), modified internal rate of return (IRRM), period of recovery of the investment (PRI) and the period of recovery of the modified investment (PRIM), a favorable prediction to make the required investment by demanding a return of 60% on the investment made by the shareholders.