Eco Healthy Alternative Sports.

Abstract

This work is carried out with the objective of materializing a business idea in which the creation of an ecotourism company is produced with a differential value proposition that provides an unforgettable adventure experience for the population. Eco healthy Alternative sports was born as an alternative to the physical sports activities that people commonly carry out, providing an experience of enjoyment and learning, all this contributing to physical and mental well-being, providing the opportunity to get out of everyday life, hand in hand with an ecological environment. and the mixture of alternative sports as an innovative factor that aims to generate a leisure and recreation environment suitable for all types of population (users). Eco healthy Alternative sports mixes three key aspects, nature, health, and sports, which can be addressed from ecotourism, complemented by physical activity for health, alternative sports, and recreation. The combination of these aspects makes Eco healthy Alternative sports an innovative idea with a differential plus in the market since it aims to go beyond the conventional by offering an adventure option, entering an ecological route seeking to establish a connection with the environment, in addition of multiple recreational sports activities that will unleash a feeling of adrenaline and fun