In the modern world the reputation of the company is more and more influenced by its social position.As a result of a longstanding and sustained process of western government capitalist development, a complicated and balanced system of regulating mutual relations between private enterprise, au­thority, society in the sphere of socioeconomic development of countries and separate territories was formed.Nowadays in different countries business participation in solving social problems is either regu­lated hard by the commercial, taxation, labour, environmental legislation or independently under the influence of determined motivations and benefits. In Russia this process is under way in the conditions of dominating governmental positions, weak civil society institutions and oligarchic business development.Social changes in the society are successful only when most important powers are involved. The cooperation of political, social and economic subjects, based on the principles of social partnership, contributes to the steady development of the country. The increasing significance of non-financial development factors (social stability, environmental safety) actualize practical and theoretical aspects of social responsibility.In the modern world the reputation of the company is more and more influenced by its social position. As a result of a longstanding and sustained process of western government capitalist development, a complicated and balanced system of regulating mutual relations between private enterprise, au­thority, society in the sphere of socioeconomic development of countries and separate territories was formed.Nowadays in different countries business participation in solving social problems is either regu­lated hard by the commercial, taxation, labour, environmental legislation or independently under the influence of determined motivations and benefits. In Russia this process is under way in the conditions of dominating governmental positions, weak civil society institutions and oligarchic business development.Social changes in the society are successful only when most important powers are involved. The cooperation of political, social and economic subjects, based on the principles of social partnership, contributes to the steady development of the country. The increasing significance of non-financial development factors (social stability, environmental safety) actualize practical and theoretical aspects of social responsibility.Dans le monde moderne la réputation de l’entreprise est de plus en plus sous l’inflluencia de sa position sociale. Comme conséquence d’un processus de beaucoup d’années et soutenu d’un dévelo­ppement occidental capitaliste de gouvernement, un système compliqué et équilibré, de régler des relations mutuelles entre l’entreprise privée, l’autorité, la société dans la sphère de développement socio-économique de pays et de territoires séparés a été formée.De nos jours dans la participation de différente affaire de pays dans la solution de problèmes sociaux il est ou réglé tout près le commercial, des impôts, la législation de travail, environnemen­tale ou par séparé sous l’influence de motivations décidées et d’avantages. En Russie ce processus est dans une marche dans les conditions de dominer des positions gouvernementales, de faibles institutions civiles de société et le développement commercial oligarchique.Des changements sociaux de la société sont seulement atteints quand les pouvoirs les plus impor­tants sont impliqués. La coopération des hommes politiques, sociale et économique il fixe, basé sur les principes de société sociale, contribue au développement stable du pays. L’importance croissante de facteurs non financiers de développement (la stabilité sociale, la sécurité environnementale) actualise les aspects pratiques et théoriques de responsabilité sociale.