Maestría Ciencias Contables
URI permanente para esta colecciónhttp://hdl.handle.net/11634/13485
Examinar
Envíos recientes
Tipo de ítem: Ítem , Indicadores de Sostenibilidad como Estrategia Empresarial para el Sector Azucarero: Estudio de Caso(Universidad Santo Tomás, 2026-05-24) Urbano Urbano, Silvio Jose; Perez Perez, Sindy Mayerly; Universidad Santo TomásIn recent decades, sustainable development has become a strategic pillar for organizations seeking to strengthen their competitiveness and address the environmental, social, and economic challenges of the global context. In this regard, the overall objective of this research is to design an interactive and dynamic tool for monitoring sustainability indicators through a detailed analysis of the performance of the implementation of the new accounting standards for sustainability, IFRS S1 and S2, optimizing the strategy of the Agropecuaria Uribe Toro company in the sugar sector in Colombia. To achieve this objective, the current state of the Uribe Toro agricultural company is first identified; second, the implementation of IFRS S1 and IFRS S2 sustainability standards is analyzed; third, a technological tool is structured using Power BI to monitor and update sustainability indicators for the integrated company. The methodology applied is mixed, using a descriptive and analytical case study; a documentary analysis of national and international regulations on sustainability and environmental accounting is applied, along with a SWOT diagnostic matrix and risk matrices; ESG indicator systems are used; and finally, dashboards are designed in Power BI. The findings demonstrate that the company is making progress in the economic and social dimensions, but still faces challenges in measuring and monitoring environmental and governance indicators. The proposed tool integrates the measurement of financial and non-financial information, thereby improving strategic decision-making and supporting compliance with regulatory requirements. It is concluded that the proposal is a viable and replicable instrument to aid in the sustainable management of agribusinesses.Tipo de ítem: Ítem , Auditoría Forense como mecanismo de prevención y detección de fraude financiero: Estudio de caso, Grupo Go Más Vida IPS S.A.S., Sede Bucaramanga(Universidad Santo Tomás, 2026-05-12) Jacinto Jiménez, Rosio; Rodríguez Muñoz, Carlos Andrés; Gelvez Villamizar, Natalia de Jesus; Universidad Santo TomásThe Colombian healthcare sector faces a structural crisis marked by corruption and financial fraud. The Comptroller General of the Republic has reported the misappropriation of over nine trillion pesos from the system between 2020 and 2021, through more than 70 different types of fraud. In light of the above, this document analyzes the Forensic Audit process as a mechanism for preventing and detecting financial fraud and its impact on the financial security of the Go Más Vida IPS S.A.S. Group. Methodologically, it was a descriptive-analytical study with a qualitative case study approach, employing triangulation of both primary and secondary sources. The results identified deficiencies in document traceability, inconsistencies in accounting reports, errors in records and late payments, and frauds such as record manipulation, altered billing, and document forgery, with tax avoidance being the most frequent. In conclusion, although no illicit acts have been committed within the organization, the weaknesses found demonstrate the need to institutionalize Forensic Auditing as a financial security policy, through technological strengthening, training in ethics and integrity, updating of risk matrices, and the periodic performance of integrated audits.Tipo de ítem: Ítem , Análisis comparativo y simulación del impacto financiero del tratamiento contable de los activos intangibles bajo NIIF plenas y NIIF para PYMES en Colombia(Universidad Santo Tomás, 2026-04-21) Maturana Murillo, Emerson; Gelvez Villamizar, Natalia De Jesus; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/EnRecursoHumano/inicio.d o; https://orcid.org/0000-0002-7281-3209The accounting treatment of intangible assets constitutes one of the most complex aspects of financial accounting due to the difficulty of identifying and measuring resources that, although lacking physical substance, generate future economic benefits. In Colombia, the coexistence of two regulatory frameworks, full IFRS and IFRS for SMEs, has generated differences in the criteria for recognition, measurement, and presentation of these assets, which may affect the comparability of financial information among entities that apply different accounting frameworks. To analyze the similarities and regulatory discrepancies in the financial impact of the accounting treatment of intangible assets under full IFRS and IFRS for SMEs in Colombian companies. The research adopted a mixed descriptive-comparative approach, combining documentary analysis of accounting regulations with a financial simulation based on hypothetical scenarios developed in spreadsheet models. Variations were identified in the value of assets, equity, and certain financial indicators when different measurement criteria are applied. The results show that accounting policies influence the financial representation of organizations; therefore, their interpretation must consider the regulatory framework applied.Tipo de ítem: Ítem , Análisis Efectos Financieros y Tributarios Generados por Aplicación de Contabilidad de Coberturas para Gestión del Riesgo Cambiario en Pymes del Sector Comercial en Bucaramanga y su Área Metropolitana según Decreto Único Reglamentario 2420 de 2015(Universidad Santo Tomás, 2026-03-10) Ardila Galvis, Ingrith Xiomara; Martínez Ojeda, Diana Carolina; Rueda Serrano, Oscar; Peña Duarte, Mario Andrés; Universidad Santo TomasIn Colombia, the adoption of the International Financial Reporting Standards (IFRS) through Law 1314 of 2009 and Decree 2420 of 2015 sought to standardize financial reporting; however, SMEs in Bucaramanga face high volatility due to exchange rate risk and, although they use forward contracts, they often omit hedge accounting because of its technical and documentation complexity. In this context, the present study analyzes the financial and tax effects derived from the implementation of hedge accounting in companies within the commercial sector, using XYZ Ltda of Bucaramanga as a case study. The research is conducted through a case study comparing three scenarios related to an import transaction of USD 100,000: without hedging, with a forward contract without hedge accounting, and with a forward contract applying hedge accounting, in accordance with IFRS 9 and Section 12 of the IFRS for SMEs. The results show that, without hedging, fluctuations in the representative market exchange rate (TRM) generate volatility in earnings and liquidity risks; with a forward contract without hedge accounting, accounting asymmetry arises due to fair value measurement with changes recognized in profit or loss; whereas when hedge accounting is applied, the effective portion is recognized in Other Comprehensive Income (OCI), improving the liquidity ratio from 0.94 to 1.00 and removing exchange rate effects from EBITDA. In conclusion, hedge accounting constitutes a strategic risk management tool that protects equity, stabilizes financial indicators, and helps ensure that financial statements faithfully reflect the economic reality of commercial SMEs in Colombia.Tipo de ítem: Ítem , Instrumentación contable de Paviacom SAS, para evidenciar la sostenibilidad ambiental en adopción de cuentas ambientales(Universidad Santo Tomás, 2025-10-30) Delgado Polanco, Lener; Díaz Gomez, Diana Marcela; Perez Ballesteros, Cristina; Mantilla Pinilla, Eduardo; Universidad Santo TomásGiven the responsibility that companies have with sustainability for progress, environmental accounting becomes an important tool in the management of organizations; In particular, the company Paviacom SAS, committed to this purpose, is advancing in sustainability processes and incorporating its measurement. Taking into account that it is a company in the construction sector that, due to its characteristics and operations, is directly related to the use of natural elements and is conceived as a generator of environmental impacts due to the negative evidence that it produces to the ecosystem. Therefore, the research was carried out with the purpose of implementing the company with environmental management through environmental accounting processes. To this end, it analyzed the processes within the framework of environmental sustainability of Paviacom SAS, taking into account the main authors who contribute to the knowledge of accounting, with which it was possible to define procedures for assessing the impacts generated by the industry and appropriate Environmental accounts as a management tool for sustainability. The company will be able to implement environmental accounting instruments and accounting systems within its sustainable development plan, which will allow it to improve its negative aspects, giving it the opportunity to build a future where it seeks to protect natural resources. This will, in turn, be reflected in the improvement of everyone's lives, both now and in the future, and become a sustainable company, setting an example in the industrial sectorTipo de ítem: Ítem , Desarrollo De Una Herramienta Interactiva Para La Gestión Y Liquidación De Declaraciones Tributarias Del Orden Nacional(Universidad Santo Tomás) Archila Blanco, Yohany; Castellanos Gonzalez, Niver Arley; Reyes Ibañez, Sandra Milena; Martinez Durán, CeciliaThe main objective of this project is the design and development of an interactive tool aimed at strengthening practical learning in the management and preparation of tax returns in Colombia, with a particular focus on withholding tax, value-added tax (VAT), consumption tax, and income tax for both individuals and legal entities. Based on a diagnostic assessment of the current state of tax education in technical, technological, and professional programs in Public Accounting, limitations were identified in traditional approaches, which tend to prioritize theory over practical application. In response to this need, the integration of interactive educational technologies is proposed, enabling students, advisors, and taxpayers to simulate the preparation of real tax returns in a dynamic, controlled, and contextualized environment. The project methodology included the analysis of key tax-related competencies, the selection of relevant technological tools, the design of a pedagogical and functional architecture for the platform, and the development of an operational prototype. This initiative makes a significant contribution to the modernization of tax education methods, promotes the use of digital technologies in the educational field, and strengthens the training of professionals with higher levels of technical competence and commitment to a culture of tax compliance in the country. It also lays the groundwork for the future expansion of the tool to other areas of the Colombian tax system.Tipo de ítem: Ítem , Revelación de sostenibilidad en los estados financieros, estudio de caso aplicado en el sector de hidrocarburos consorcio SKF OMIA(Universidad Santo Tomás, 2025-04-04) Valderrama Serrano, Anderson David; Angarita Castro, Silvia Fernanda; Samacá Salas, Yeimy Lorena; Mantilla Pinilla, EduardoOrganizations can integrate sustainable management into their Financial Statements to improve their corporate image towards sustainability reporting, considering that true development must include qualitative assessments in relation to sustainable development. Since environmental degradation is one of the most serious problems today (World Bank. 2023), organizations must balance growth with environmental conservation and face social changes. This study analyzes IFRS S1 and S2 standards, building a report for the SKF OMIA consortium focused on sustainability disclosure in the FSS, identifying risks and opportunities for users of financial information. In addition, a situational analysis of the company and a normative analysis of the applicable aspects of IFRS S1 and S2 are carried out. The research is of a mixed type, using tools such as interviews and staff surveys through non-probabilistic convenience sampling and documentary collection through bibliometrics.Tipo de ítem: Ítem , Responsabilidad Fiscal en los Contratos de Fiducia Inmobiliaria(Universidad Santo Tomás, 2025-03-05) Maritza Xiomara Hernández Carrascal, Jesús Alberto Montes Ibarra; María Ana Martina Chía SuarezAbstract The objective of this project is to determine the fiscal responsibility in real estate trust contracts. The methodology has a mixed research approach to apply instruments such as interviews, documentary review and numerical tax valuation. The population corresponded to the parties involved in a real estate trust company in accordance with current Colombian regulations and the context of the city of Cúcuta. Non-probabilistic and intentional sampling is applied to obtain more complete and specific information. The instruments were the semi-structured interview and the documentary review to analyze the information related to the subject and the taxes assumed by the different participants of the trust business. The results analyzed the relationship between the real estate project and the trust company for the generation of trust and transparency in the administration of the participants' resources. Next, the main aspects to be taken into account in the real estate trust agreement were determined in the face of the tax implications that arise from the payment of taxes. It was concluded that each type of trust has specific tax implications, such as the handling of VAT, withholdings at source and taxes on financial returns, which require in-depth knowledge of tax regulations and detailed planning. Keywords: real estate project, trust company, fiscal responsibility, financial transparencyTipo de ítem: Ítem , Determinación de los niveles de materialidad para su reconocimiento y medición en la información financiera(Universidad Santo Tomás, 2025-03-03) Noriega Ruidiaz, Henry Rafael; Carvajal Sandoval, Alba Rocío; Universidad Santo TomásThe concept of materiality has presented various definitions throughout accounting history. The purpose of this paper is focused on presenting the standards issued by accounting regulatory bodies worldwide, in addition to the disclosures of researchers and academics within the framework of the principle of materiality in accounting. In this sense, the conceptual bases and some rules or thresholds of materiality applicable for its determination in financial information are identified. This determination is subjective, as it is subject to the judgment of the preparer of the information, since, for its issuance, it must take into account quantitative and qualitative factors; which prevents the establishment of homogeneous rules that allow determining more accurate and reliable materiality judgments for the users of the information. The methodology used in this research corresponds to a comparative qualitative analysis to analyze the bibliography acquired from the standards and requirements published by the IASB, the IFRS, other texts and graduate theses; as well as the documentary review of scientific articles developed by researchers and academics, on the principle of materiality in accounting and the application of professional judgment in its determination. It is concluded that there is an absence of standards and guidelines with examples of guidance in the application of materiality, which leads to the use of empirical rules that are applied by the preparers and auditors of the information in their professional practice and that for the regulatory bodies lack support in the accounting literature and in the law. In the same sense, it is ratified that revenues are the most predominant factor in the determination of materiality, but there is a tendency towards profits as the most common rule of thumb.Tipo de ítem: Ítem , El costeo en la definición de la viabilidad agrícola de las Unidades Agrícolas Familiares (UAF) Ejemplo del cultivo de limón Tahití(Universidad Santo Tomás, 2025-01-17) Hernández Rodríguez, Sandra Lucía; Clavijo Hernández, Jose Eduardo; Vargas Acevedo, Claudia Liliana; Chía Suárez, María Ana MartinaTo define the economic viability of Tahiti lemon cultivation in the Family Agricultural Unit (UAF) in Lebrija, Santander, costing becomes a fundamental tool. Costing allows you to identify and quantify the costs associated with each stage of production, from the initial investment to operating and maintenance expenses, such as supplies, labor, transportation and marketing. By performing a detailed cost analysis, it is possible to calculate key financial indicators such as profit margin, break-even point, and cost-benefit ratio. These indicators help evaluate whether the income generated by the sale of Tahiti lemon covers costs and, in addition, generates sufficient profits to justify agricultural activity. In addition, costing allows producers to project different scenarios (optimistic, average and pessimistic) and perform a sensitivity analysis to external factors such as fluctuations in market prices and variations in input costs. This tool provides a solid basis for decision making, helping to determine if the crop is economically viable and sustainable in the particular context of the UAF in Lebrija.Tipo de ítem: Ítem , Desempeño sostenible de las sociedades BIC según informes de gestión del sector agrícola(Universidad Santo Tomás, 2024-12-19) Santamaría Romero, Samalia; Camacho Badillo, Sindy Paola; Mantilla Pinilla, EduardoThe management analysis of the Collective Interest and Benefit Companies (BIC) to demonstrate compliance with the sustainability requirements of Colombian regulations and international standards, focused on the agricultural sector, given its importance in the economy, corresponding to the exploitation of nature, and be the basis for human food security. The agricultural BIC reports evaluate: the business model, in order to sustainability, shared value and positive social and environmental impacts; the corporate governance structure, transparency, accountability and stakeholder participation mechanisms; Working conditions, occupational health, diversity and inclusion, and labor relations; environmental management, efficient use of natural resources, mitigation and adaptation to climate change; and relations with local communities, social investment, and community development. The study allowed us to identify: that agricultural BICs are committed to sustainability, with innovative practices in environmental, social and governance matters; facing challenges in determining social and environmental impacts, integrating sustainability into strategic management with effective communication to interest groups; and the opportunities to strengthen corporate sustainability management with adoption of international standards, collaboration with key actors and investment in clean technologies. However, it is necessary to continue working on measurement and accountability, which is essential in monitoring BIC and identifying new trends and challenges, political strategies for agricultural sustainability in the country.Tipo de ítem: Ítem , Desempeño sostenible de las sociedades BIC segun informes de Gestion del Sector Agricola(Universidad Santo Tomás, 2024-11-28) Santamaria Romeo, Samalia; Camacho Badillo, Sindy Paola; Mantilla Pinilla, EduardoThe management analysis of the Collective Interest and Benefit Companies (BIC) to demonstrate compliance with the sustainability requirements of Colombian regulations and international standards, focused on the agricultural sector, given its importance in the economy, corresponding to the exploitation of nature, and be the basis for human food security. The agricultural BIC reports evaluate: the business model, in order to sustainability, shared value and positive social and environmental impacts; the corporate governance structure, transparency, accountability and stakeholder participation mechanisms; Working conditions, occupational health, diversity and inclusion, and labor relations; environmental management, efficient use of natural resources, mitigation and adaptation to climate change; and relations with local communities, social investment, and community development. The study allowed us to identify: that agricultural BICs are committed to sustainability, with innovative practices in environmental, social and governance matters; facing challenges in determining social and environmental impacts, integrating sustainability into strategic management with effective communication to interest groups; and the opportunities to strengthen corporate sustainability management with adoption of international standards, collaboration with key actors and investment in clean technologies. However, it is necessary to continue working on measurement and accountability, which is essential in monitoring BIC and identifying new trends and challenges, political strategies for agricultural sustainability in the country.Tipo de ítem: Ítem , ‘’Las condiciones ambientales del servicio Airlife de la empresa Sepa hacia su reconocimiento como empresa sostenible’’(Universidad Santo Tomás, 2024-11-06) Cabeza Rozo, Mindrey Tatiana; Corredor Martínez, José Luis; Mantilla Pinilla, Eduardo; Universidad Santo TomásA sustainable company maximizes its positive impact on society and the environment without compromising the well-being of future generations. It is characterized by generating long-term economic value, protecting the environment, reducing its environmental footprint, and promoting social development. To achieve this, it must adopt responsible environmental practices, train its employees in sustainability, and foster a culture of sustainability. Sustainable companies benefit from improved reputation, cost reduction, access to new markets, and increased innovation. Sustainability requires continuous effort, commitment, and transparency. In this context, SEPA has developed AIRLIFE, a technology that eliminates 99.9% of viruses, fungi, and bacteria in poorly ventilated spaces such as vehicles and buildings. Although this service enhances environmental sustainability and human health, it may have negative impacts. Therefore, a study is conducted to establish conditions for improvement and mitigation, helping SEPA report its sustainability and enhance its positioning. This study also serves as a guide for other organizations in their environmental evaluation and management.Tipo de ítem: Ítem , Los efectos financieros y fiscales en la implementación la contabilidad electrónica en las ferreterías: caso práctico Ferro Agrario SAS(Universidad Santo Tomás, 2024-11-03) Herrera Osma, Hela Patricia; Supelano Benítez, Nancy; Martínez Molina, José Alfonso; Mantilla Pinilla, EduardoThis study focuses on analyzing the effects of the implementation of electronic accounting on the Ferro Agrario SAS hardware store located in Santander, Colombia. The main objective is to evaluate the impact of this digital transformation on the company's operational efficiency, financial data accuracy, regulatory compliance, and strategic decision-making. Through a mixed methodological approach, quantitative and qualitative data were collected through business characterization, interviews, and analysis of accounting records. The results made it possible to identify significant improvements in accounting management, such as reducing manual errors, streamlining accounting processes, optimizing information storage, and real-time access to financial data. In addition, an increase in efficiency in compliance with tax obligations and a greater capacity to generate more detailed and timely financial reports was evident. The expected results of this study have the potential to significantly impact the understanding of the benefits and challenges of electronic accounting in the hardware sector. More importantly, it will serve as a catalyst for change, identifying best practices for successful implementation. The findings of this research will be a crucial reference for decision-making by both hardware stores and regulatory entities, promoting the adoption of digital technologies and improving the accounting and financial management of hardware companies in Santander.Tipo de ítem: Ítem , Efectos contables y tributarios de la valoración de activos biológicos por valor razonable en Pymes agrícolas de Bucaramanga, Santander. “Análisis de Casos”(Universidad Santo Tomás, 2024-08-14) Matabanchoy Ruales, Yomar Ancizar; Martínez Suárez, Zaira Johana; Carvajal Sandoval, AlbaFair value as a basis for measuring biological assets is a requirement established in the new technical regulatory frameworks. On the one hand, the use of fair value can improve or deteriorate the reliability of the statement of financial position, results and cash flows; on the other hand, it can improve or deteriorate the financial indicators of an entity or affect the income tax to be paid or not to be paid in the future. Given the above, this research sought to analyze the accounting and tax effect caused by the use of fair value as a model for measuring biological assets in SMEs in the agricultural sector of Bucaramanga, Santander. For this purpose, through a quantitative approach methodology and documentary analysis method, the financial information reported in the SIIS of the SuperSociedades (Superintendence of Corporations) was reviewed. Given this review, 8 companies of this sector that established as accounting policy the use of fair value in the measurement of their biological assets were finally selected. From the results, it is highlighted that the SMEs in this sector can improve their financial indicators when they value their assets, and they can improve them if they devalue them; on the contrary, the use of fair value tends to biases and errors in the information, not because the fair value is nefarious, but because of the confusion it causes at the moment of recognizing, measuring, presenting and disclosing it.Tipo de ítem: Ítem , Análisis de las sanciones a profesionales de la Contaduría Pública en Colombia, en reconocimiento del régimen sancionatorio y la causalidad entre los años 2017-2023.(Universidad Santo Tomás, 2024-02-16) Villamizar Gómez, Leidy María; Gélvez Villamizar, Natalia de Jesús; Mendoza Gómez, Sandy TatianaThe profession of the Public Accountant carries the crucial responsibility of operating with commitment, especially in the business and state areas, where they certify the authenticity and transparency of financial information; although this function is vital, there have been cases in which accountants contradict fundamental ethical values, particularly in relation to the responsibility conferred on them by law, such as the public faith, is for this reason that this research seeks to analyze the sanctions to professionals of the Public Accounting in Colombia, in recognition of the sanctioning regime and causality between the years 2017-2023, for this purpose a descriptive-study is madeanalytical based on the information reported by the Central Board of Accountants (JCC) in the periods mentioned, initially addressing a review of the Colombian legal framework from the perspective of sanctioning the public accountant, then a study is made of the situation of the sanctioning system to the Public Accountant and finally strategies are identified to reduce the problem that leads to the penalties of the Public Accountant in his professional practice, and that as a result an analysis matrix of 116 accountants sanctioned by the JCC is obtained, which leave in evidence a deficiency in the training process, either by their ignorance in the norm, lack of professional ethics or negligence in technical procedures; of which each of the cases allows to generate strategies based on an analysis of Weaknesses, Opportunities, Strengths and Threats.Tipo de ítem: Ítem , Análisis de la eficacia del marco técnico contable aplicable al grupo 3: Sector restaurantes Bucaramanga en período de pandemia 2020-2021(Universidad Santo Tomás, 2023-09-19) Torra Cárdenas, Jesús Augusto; Valbuena Tayo, Margin Andrea; Rodríguez Padilla, Jully Tatiana; Acevedo Amorocho, AlejandroIn Colombia, micro-enterprises play a fundamental role within the socioeconomic structure, however, despite their importance, they face multiple difficulties hindering their growth and consolidation. This paper analyzes the effectiveness of the technical accounting framework applicable to group 3, facing the economic crisis originated by the Covid-19 pandemic, focused on microenterprises in the restaurant sector in Bucaramanga, such descriptive type research is supported by the analysis of the operating net cash cycle of 96 companies that deposited their financial statements in the Chamber of Commerce of Bucaramanga during the periods 2017 to 2021, as well as the general analysis of the different technical accounting regulatory frameworks existing in Colombia in relation to the items that affect the net operating cash cycle, together with the available documentary sources. The results show the current situation for this group of companies, inferring that there is no greater or lesser level of efficiency that allows them to face uncertainty scenarios such as the one generated as a result of the pandemic. This research seeks to be a contribution in terms of measuring the current state, which will help the survival and business performance of the sector.Tipo de ítem: Ítem , “Revisión dinámica de las Normas Internacionales de Información Financiera en la gestión del capital de trabajo neto operativo: Caso MiPymes fabricantes de materiales de arcilla para la construcción del Norte de Santander, periodo 2016-2019.”(Universidad Santo Tomás, 2023-03-23) Castro Pérez, Rocío del Pilar; Acevedo Amorocho, AlejandroThe development of this research focused on the sector of companies that manufacture clay materials for construction located in Norte de Santander for the years 2016 to 2019, where the review and analysis of the operating net working capital was generated, to determine the management of the administrators in the generation of cash flows and ability or not to add value to these organizations. The research was developed under a mixed methodology, the population was determined by the companies that are part of this sector in the Norte de Santander department and the sample consisted of five (5) companies, which was determined for convenience, according to with the achievement of financial information in the database consulted to extract the information. As a result of this investigation, the main findings were that, in general, the organizations under study presented non-compliance with their financing policies, evidencing an inadequate administration of the operating net working capital and the presence of idle funds and opportunity costs, generated by the absence of monitoring and control by the management of portfolio collection management, rotation and adequate inventory levels and compliance with the commitments to suppliers in coordination with the growth of sales. Likewise, it was determined that according to the economic figures, the leverage decisions exceeded the margin established in the market for the sector to which they belong, generating high financing costs that affected the operating result.Tipo de ítem: Ítem , Educación Financiera para los Microempresarios del Municipio del Cerrito en Santander(Universidad Santo Tomás, 2023-02-23) Castro Bohórquez, Karen Tatiana; Martínez Molina, José AlfonsoThe purpose of this research was to promote financial education in microentrepreneurs in the municipality of Cerrito, Santander, through strategies that help with effective economic decision making. For this purpose, an investigation with a quantitative-descriptive approach was contemplated, oriented to know through the survey and the interview, the microfinance needs of the participating population, to later select the best strategy, in order to strengthen the administrative and financial scenario of each of the businesses, contributing to continuous growth and permanence in the market. The research included the participation of 94 Cerritan microentrepreneurs. To carry out the fulfillment of the proposed objective, a methodology based on three sequential and dependent phases was proposed: conceptual, methodological and empirical, which through various activities allowed us to respond to the initial hypothesis. Among the most results, a population was found that does not have sufficient financial knowledge and that presents difficulties in accessing bank credits. This has led them to maintain their companies in the market through their own economic resources and manage their finances empirically. Given the lack of financial education, microentrepreneurs consider it necessary to receive information on the subject and thus be able to promote the development of their ventures, apart from generating business and cultural strengthening in the area. Therefore, a booklet called "The path to a profitable business: Pedagogical proposal for the proper management of finances" was designed, seeking to strengthen the financial education needs of micro-entrepreneurs in the municipality of Cerrito - Santander.Tipo de ítem: Ítem , Análisis del monitoreo de instrumentos financieros, que contribuye al sostenimiento Económico y Financiero del sector hotelero(Universidad Santo Tomás, 2023-01-17) Barrera Arciniegas, Helga Lucero; Acevedo Amorocho, Alejandro; Universidad Santo TomásThe development of this research outline as a guide to analyze how both financial instruments and information are contemplated for decision-making, in contrast to an essential component such as financial literacy. At first, a theoretical investigation was developed, in which it was possible to specify the basic knowledge and the assumptions that gave the structure to the forged research question, such as the elements of financial education, culture and financial literacy, work which was the support for the development of the analysis developed of this, in the context of the business fabric of the hotel sector for the city of Bucaramanga. For the development of the process, validated surveys applied to the managers of the sector under study were carried out in order to be able to identify the traits and trends presented by the individuals evaluated, with which it was possible to identify characteristic features in the performance of the companies. with reference to the degree of financial culture that these individuals have in the management of their organization and in the decisions they make. Finally, a detailed analysis of the stages evaluated by the instrument was developed, in which it was possible to compare the answers obtained with each of the managers, with which to define the degree of financial management, and how said understanding allowed the management developed in the pandemic period allowed companies to maintain themselves after the adversity caused by said event. It is possible to specify that the degree of financial culture in individuals is very low, and makes it clear that companies are maintained for other peripheral reasons such as a good name, and the management of complementary strategies such as catering, and other activities that managed to make companies sustain themselves in said global situation. Keywords: Drivers, Financial Culture, support, hotel sector.

