Caracterización de la gestión del riesgo para el comercio de lujos y accesorios de vehículos, del sector sur de la ciudad de Tunja

Abstract

In a business environment marked by constant changes and both internal and external risks, the importance of risk management is highlighted, since it becomes a competitive advantage by allowing companies to strategically anticipate changes and risks, although some risks cannot be be eliminated, it is essential to implement controls to mitigate them, so this contributes to the growth and continuous improvement of the organization. Companies in the luxury and automotive accessories sector face a variety of risks, such as market volatility, economic crises and regulatory changes, among others, which is why the importance of classifying risks to evaluate their impact and take appropriate measures is highlighted. Reason why the present study had the objective of characterizing the risk management for the trade of luxuries and vehicle accessories, in the southern sector of the city of Tunja, through a descriptive and quantitative study methodology, using a survey as an instrument of data collection, where 28 companies from the southern sector of Tunja participated. In conclusion, areas of opportunity were identified in risk management in luxury and accessories companies in the southern sector of Tunja. It is recommended to implement corrective and strengthening measures, including education and training, definition of risk tolerance levels and allocation of specific resources. The importance of promoting risk management awareness among owners and employees is also highlighted.