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Informe Bibliométrico CRAI Villavicencio 2026
(2026-11-11) Cetina Torres, Leonel; Zapata Moreno, Jefferson; Universidad Santo Tómás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001680262; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001850199; https://scholar.google.com/citations?user=131nUS4AAAAJ&hl=es; https://scholar.google.com/citations?hl=es&user=_AMWrOsAAAAJ; https://orcid.org/0000-0002-7741-0396; https://orcid.org/0000-0002-8076-0450
Tendencias de investigación por programa
(2026-11-11) Cetina Torres, Leonel; Zapata Moreno, Jefferson; Universidad Santo Tómás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001680262; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001850199; https://scholar.google.com/citations?user=131nUS4AAAAJ&hl=es; https://scholar.google.com/citations?hl=es&user=_AMWrOsAAAAJ; https://orcid.org/0000-0002-7741-0396; https://orcid.org/0000-0002-8076-0450
Inteligencia artificial y transformación de las habilidades laborales: una aproximación al mercado laboral de Bucaramanga y su área metropolitana
(Universidad Santo Tomás, 2026-11-11) Ruiz Layton, William Nicolas; Olarte Dueñas, Maryi Yurany; Universidad Santo Tomás
This study analyzes the transformation of job skills associated with the introduction and use of artificial intelligence (AI) tools in Bucaramanga and its metropolitan area. Interest in this topic arose from the II Visionaries Summit 2026, held at Neomundo, where power skills, leadership, and innovation were discussed through presentations by Borja Castelar, Iván Duque, and Andrés Bilbao. A qualitative, descriptive research study was conducted based on a documentary review of studies from the United States, Europe, Latin America, and Colombia; statistics from DANE and IMEBU; the 2026 Departmental Competitiveness Index; and Santander's planning documents. This research was complemented by a review of 46 job vacancies published in the metropolitan area. The findings show that AI replaces information-processing tasks, complements analytical and customer service tasks, and creates new supervisory tasks. Consequently, digital skills, critical thinking, socio-emotional skills, and occupation-specific knowledge are becoming increasingly important. In the metropolitan area, the observed demand is concentrated in operational and technical positions, as 73% of the vacancies reviewed require a high school diploma, while only 3.1% require a university degree. Meanwhile, Santander ranks second in higher education and 11th in the labor market component. Seven skills gaps were identified, including a mismatch between educational attainment and job requirements, a lack of AI literacy among employed workers, and an information gap regarding skills. Finally, six public policy initiatives are proposed, each with specific objectives, actions, and responsible stakeholders, aimed at reducing these gaps and retaining human talent in the region.
Percepciones sobre desarrollo, seguridad y cooperación regional: una reflexión constructivista desde la movilidad académica en El Salvador y su contraste con Colombia
(Universidad Santo Tomás, 2026-11-10) Villegas Alsina, Steilan Daniela; Ramirez Castellanos, Diego; Universidad Santo Tomás
This paper analyzes perceptions of development, security, and regional cooperation in El Salvador and their relationship with the Colombian context, taking as a starting point the experience gained during an academic mobility program. Its main objective is to understand how the ideas, experiences, and perceptions of a society can influence the way a country understands its reality and makes decisions. The analysis is based on the constructivist approach to International Relations and uses a qualitative and comparative methodology supported by the review of documents, institutional reports, academic sources, and statistical data. The paper examines changes in security in El Salvador, the adoption of Bitcoin as an initiative for economic innovation, and regional cooperation mechanisms, comparing these aspects with the Colombian context. The analysis shows that a country’s international image and the way its citizens interpret social and political changes play an important role in international relations. It also highlights that progress in security and development must be examined by considering actual results and the economic, social, and institutional conditions of each country. Finally, the paper concludes that Colombia and El Salvador can find opportunities for mutual learning through dialogue and cooperation, while recognizing their differences and avoiding the adoption of models without considering the needs of each society.
El Marketing más cerca de las estrellas
(Universidad Santo Tomás, 2026-10-30) Gómez Arias, Javier Adolfo; Sarmiento Suarez, Gisela Patricia; Pérez, Amable José; Ortiz Buitrago, Reinaldo; Niño Bustos, Álvaro Hernán; Ocoro Sánchez, Nathalia Vanessa; Ramos Perdomo, Angie Tatiana; Vela Díaz, Marly Daniela; Trujillo Orrego, Tania Andrea; Pacheco Sutaneme, Kery Dirley; Gaitán Sánchez, Angie Karina; Universidad Santo Tómás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv. do?cod_rh=0000510351; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv. do?cod_rh=0000111890; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv. do?cod_rh=0001692588; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv. do?cod_rh=0001756770; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv. do?cod_rh=0001657592; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0002143033; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001814639; https://scholar.google.es/citations?hl=es&authuser=1&user=Na-i0p8AAAAJ; https://scholar.google.es/citations?view_op=new_profile&hl=es; https://scholar.google.es/scholar?hl=es&as_sdt=0%2C5&q=Amable+Jos%C3%A9+P%C3%A9rez&oq=Ama; https://scholar.google.es/citations?user=YTj_4EYAAAAJ&hl=es; https://scholar.google.es/citations?hl=es&pli=1&user=FHkfBwQAAAAJ; https://scholar.google.com/citations?hl=es&authuser=1&user=gWFPBhgAAAAJ; https://orcid.org/0000-0002-4020-891X; https://orcid.org/0000-0002-8454-0412; https://orcid.org/0000-0002-9777-9297; https://orcid.org/0000-0002-9219-4767; https://orcid.org/0000-0003-3334-0717; https://orcid.org/0000-0002-9592-0058; https://orcid.org/0000-0002-1403-272X