Informe final de prácticas profesionales. Innovaciones AJ Donna Capricciosa

Abstract

The purpose of this report is to present the experience of the professional practices carried out by the student of International Business of the Santo Tomás University, Manuela Espitia Pacochaga, in the company of female underwear INNOVACIONES AJ.

Initially, a contextualization of the internal environment of the company will be carried out in order to have a clearer idea of ​​the context in which the practices were developed, a justification of the importance of these professional practices will be made, establishing a general objective and specific objectives.

Mainly, the problem statement will be made known through the methodology of the problem tree and solution alternatives will be proposed, selecting one of them that will be justified by theoretical referents and analyzed from the economic and social context.

Taking into account the importance of the planning, the action plan executed in the last six months will be announced and finally some recommendations and lessons learned by the student during her experience in the practices will be pointed out.