La Hoja de Coca, Hacia un Mercado Potencial en Colombia

Abstract

Colombia is a diverse country with wonderful and beneficial topographic varieties for the production of plants, but unfortunately this not only brings positive aspects, but also negative aspects, regrettably it is known as the country of coca and drug trafficking, being one of the largest producers of coca leaf in the world; Based on this problem, this project aims to analyze the necessary scenarios to reach the industrialization of the coca leaf, implementing a qualitative research based on consultation documents, in order to collect, analyze and review data on the trajectory of the coca leaf and its development as a potential market in Colombia. Through the research it was possible to determine the main causes that delay the development of the industrialization of the coca leaf, directed towards the inadequate practice it has at national and international level, followed by the anti-narcotic policies imposed by the government which create a limited panorama, closing the possibility of seeing the coca leaf as an opportunity for industrial growth within different applications, where it could create a new market with economic benefits and recognition, since Colombia has been a country hit hard by drug trafficking and turning a problem into an opportunity is an advance. Different strategies directed towards the development of a potential market were determined, starting from the numerous benefits of the plant, its regulation within a legal framework linked to the reduction of illicit crops, clear and concise laws related to its cultivation and uses.