El crecimiento de la gastronomía peruana con una palabra llamada “Boom”

Abstract

This essay talks about how Peruvian gastronomy was a great help to turn Peru into a tourist gastronomic power and how it opened the way for hundreds of foreigners to want to live the experience of Peruvian cuisine in a more updated and international way; as the Peruvian I manage to have a change of thought in giving value to their culture, to their native ingredients as well as how they managed to convert the recipes of their ancestors into really excellent food and desired by tourists; On the other hand, the essay shows a small part of how the government understood that through gastronomy and brand ambassadors like Gastón Acurio they could create, train to develop and make known their country brand as PERU is, and get them to understand to the people who feel proud of the great patrimony that they have and to be able to say with tranquility that they are Peruvian. Mariano Valderrama (2012) states: "To set up a campaign to achieve the design of brands, quality labels or denominations of origin for the most characteristic products of our cuisine (chili, potatoes, quinoa, custard apple, tiles, etc." (p. 51)