Plan de negocios para la creación de un laboratorio clínico de pruebas especializadas en Bucaramanga y su Área Metropolitana

Abstract

New diseases and pathologies require a more accurate and timely diagnosis to prevent and guarantee the health of people. It is necessary to strengthen the health service system for the timely diagnosis of the disease, in addition to the therapeutic follow-up to improve the quality of life. The most dynamic sectors of the economy of the department of Santander are concentrated in the metropolitan area of Bucaramanga and include health and services within them. A clinical laboratory of specialized tests with scientific innovation and cutting-edge technologies in Bucaramanga and its Metropolitan Area, would allow to offer competitive services of specialized clinical diagnoses of terminal and / or degenerative diseases. The market, technical, administrative, organizational and legal studies show feasibility for the creation of this business in the region, having the necessary resources for the implementation of each one. The financial evaluation shows the economic viability of the project, with very low indicators, without obtaining positive cash flows in the first three years, and a recoverable investment in the fourth year of operation of the business, therefore it is not recommended the immediate implementation of the laboratory.