Estudio de caso Alma Vet

Abstract

In this study you will find different diagnoses which will begin with a case study which will allow you to have context on specific areas of the company and how it will be developed, information will also be collected through the use of different surveys that will be applied on personnel of the Alma Vet company, followed by this the data obtained will be presented in order to carry out an analysis that allows generating a contribution according to the context that was reflected in each question of each instrument. Finally, an improvement plan is presented which proposes an objective on which 10 improvement actions are established which will support the fulfillment of said purpose, in addition to presenting three management indicators that will allow measuring compliance with the above presented. This study will have participation in five different activities, first the Financial Management, in which the topic of resource management, sales, incentives, financial management among others will be discussed, second the Marketing Management, in which the analysis of the use of advertising or outreach tools for new clients, implementation of strategies and others. Third Negotiation Strategies, in which the preparation to negotiate, the development of negotiations and learning from them are evaluated. Third, Management Skills, in which the interaction and management of situations that arise with staff and managers will be analyzed. Finally, we have Project Management, in which the effectiveness of fulfilling the proposed projects is analyzed. With all of the above mentioned, it will be possible to demonstrate how different skills are developed within the Alma Vet company and promote progress according to the results obtained.