El trabajo interdisciplinar en la práctica del diseñador gráfico

Abstract

The process of adapting to the world of work brings with it different impacts and changes. For example, the actions carried out will have a greater responsibility, there will be a need for interaction with other disciplines, it will have to comply strictly with a schedule, and it will involve the relationship with people from different professions, conjecturing what is known as interdisciplinarity. In this order, understanding the above implies, at first, defining this concept, which for our case will take the meaning given by La Real Española -RAE- who defines it as: "A study or activity that is carried out with the cooperation of several disciplines "(Real Académia Española, 2018), that is, it refers to the interaction of several professionals from different areas, who seek to solve a specific problem. Therefore, this research necessarily involved this interdisciplinarity, since it was executed in the company Totto, where the intern interacted with a team of professionals in different areas, all of them focused on the creation of strategies and advertising pieces for social networks of the company. . The different characteristics and conceptual contributions of each profile, impacted on the development and result of the visual pieces created by the intern. In this sense, the project presented here is relevant to the profile of the graphic designer Tomasino, as he is willing to participate in organizational strategies, either in a conceptual process, or as in this case, in a productive process, which only deals with the execution of the strategy.