Diseño de un curso interactivo híbrido para la orientación al cargo de “Operario de Clasificación” en la sede Bellavista de Incubadora Santander S.A. durante el año 2026.

Abstract

This consultancy paper proposes the design of an interactive course under a hybrid modality for the job-orientation process of the "Classification Operator" role at Incubadora Santander S.A. The strategic diagnosis showed that initial training was carried out empirically and without standardization, which contributed to critical accident rates (27.4% among new personnel), an increase in musculoskeletal symptoms, and a projected turnover rate of 9.66%. To address this problem, the Analysis, Design, and Development phases of the ADDIE instructional model were applied, structuring a learning ecosystem that integrates a guided in-person training component conducted directly on the production floor, supported by standardized materials hosted on Google Classroom. The result is a functional prototype validated by process leaders and key stakeholders in the operation. This prototype is made up of interactive capsules, gamification, and dynamic assessments distributed across modules on Biosafety, Occupational Health and Safety, Key Tasks, and Quality and Food Safety. It is concluded that this model makes it possible to standardize technical knowledge, turning it into a digital asset for the organization, which is envisioned as a comprehensive strategy to help reduce occupational risks, improve talent retention, and enhance operational performance.