Informe de práctica empresarial en Panalpina S.A.

Abstract

“Magic Blue is the emblem of Panalpina, it is present in the six continents, in transport pallets and shipping documents, software programs, correspondence paper and barcode labels, on the internet and in our office and office buildings storage. It symbolizes the activity of the Panalpina group and represents corporate identity and is our guarantee of quality, reliability, creativity and dynamics ”. (Induction manual of the Andean area of ​​Colombia, 2013, 6). "Model for the Magic Blue was a 15th century pen drawing attributed to the master Peter Vischer the Younger, from Nuremberg, called" Luck. " From him we have been inspired to sketch our Magic Blue by creating a unique figure worldwide, and conveying the idea that symbolizes this drawing “that self-effort, audacity, teamwork accompanied by luck form the basis for the success". (Induction manual of the Andean area of ​​Colombia, 2013.6). “Our organization worldwide is called PANALPINA WORLD TRANSPORT LTD. The name symbolizes the postage of the Alps and with it the communication of traffic between northern Europe and southern Europe. ” . (Induction manual of the Andean area of ​​Colombia, 2013, 6). "Panalpina currently has innovative applications of information technology, which Panalpina, took advantage of very soon and today constitute, in combination with our data networks, and global communication the fundamental pillar of the Panalpina group." (Induction manual of the Andean area of ​​Colombia, 2013, 6). "Today since the 90s Panalpina has had a constant pace without significant alterations and very adjusted to market conditions, it could be said that the legal provisions and the economic crisis have seriously affected the evolution of business for this type of activity " (Induction manual of the Andean area of ​​Colombia, 2013, 6).