Pregrado Negocios Internacionales

URI permanente para esta colecciónhttp://hdl.handle.net/11634/216

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La utilización del Bitcoin como medio de pago en el contexto latinoamericano
(Universidad Santo Tomás, 2026-10-21) Bustos Hernández, Julian Andrés; Sanabria Ospino, Alfredo Enrique; Universidad Santo Tomás
The internationalization of Latin American SMEs is limited by high transaction costs and the volatility of local currencies, while a gap in knowledge persists regarding the viability of Bitcoin as a cross-border commercial payment method, given the regulatory heterogeneity of the region. The objective is to analyze the use of Bitcoin as a payment method in Latin America (2015-2024), comparing its behavior against the official exchange rate, identifying the regulations adopted, evaluating recent trends and business cases, and describing the advantages and risks of its commercial use. Methodologically, the approach is qualitative with a descriptive and analytical scope, based on a documentary review of reports from multilateral organizations (IMF, IDB, World Bank, OECD), industry reports (Chainalysis, Bitso, Lemon), and regulatory frameworks of selected countries, systematized through comparative matrices and case analysis (Brazil, Mexico, Colombia, and El Salvador). The results show that Bitcoin acts as a crypto-dollarization mechanism in unstable economies, and that the Lightning Network enables settlements with costs below 1%, surpassing the efficiency of the SWIFT system; furthermore, regulatory fragmentation exists, ranging from legal tender adoption in El Salvador to controlled integration frameworks in Brazil and Colombia. Finally, Bitcoin has evolved into a financial infrastructure based on algorithmic trust, where the complementary use of stablecoins is key to mitigating volatility in the commercial operations of SMEs.
Informe de práctica profesional en el Centro de Innovación de la región Llanos orientales – Econova Meta
(Universidad Santo Tomás, 2026-08-21) Chavarro Rodríguez, Anamaria; Lozano Forero, Arlin Dayana; Universidad Santo Tomas; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001657299; https://scholar.google.com/citations?hl=es&user=e9qp60MAAAAJ&view_op=list_works&gmla=AETOMgH_Nl7ItmIdH61tD0qAT3Klv_8DWlqqh57t6NvCrkESWluvTm4XDmTfrQdtLm0OECRqOn1Kcw3rFgo0NVg6_O4klfI8Kwft0P8C; https://orcid.org/0000-0001-6085-3660
This report presents the outcomes of the professional internship at the Innovation Center of the Eastern Plains Region, a process centered on a fundamental objective: strengthening the Center’s management through tools capable of generating a tangible impact on the territory. The underlying issue was both specific and widespread: most companies in Meta, particularly microenterprises, lack structured reverse logistics processes, resulting in recurring economic losses and environmental risks. To address this challenge, qualitative and quantitative methods were combined, including semi-structured interviews, participant observation, and the KJ method for problem prioritization. Additionally, the PHVA (Plan–Do–Check–Act) cycle was implemented as the methodological backbone of the Kairox consulting model. The results surpassed the projected goals. At VSD Diseño Colombia SAS, Kairox facilitated the recovery of 20% of textile waste; in a single two-hour-and-fifteen-minute session, seven scrunchies were produced, exceeding the established productivity target. Furthermore, the ECOBIT APP was coded to digitize event logging, the Meta Observatory of Competitiveness and Innovation was structured based on a matrix comprising 56 observatories, the coworking attendance register was digitized, and a mapping of rainwater harvesting and wastewater treatment enterprises was carried out. The professional practice was not confined to meeting academic objectives; it yielded deliverables that will remain in active use, thereby helping to establish Econova Meta as a benchmark in innovation and sustainability for the Orinoquía region.
Revisión y ajuste del plan de trabajo de cooperación internacional de la Gobernación de Casanare
(Universidad Santo Tomás, 2026-08-05) Gaitan Rodríguez, Juliana; Gutiérrez Díaz, Diana Lorena; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000172932; https://scholar.google.com/citations?hl=es&authuser=1&user=WZQuGA0AAAAJ; https://orcid.org/0000-0002-1165-745X
This project is developed as part of the professional internship process and aims to analyze and strengthen the international cooperation area and the monitoring of institutionalscope projects. Based on a diagnosis conducted through SWOT analysis, the main strengths, weaknesses, opportunities, and threats currently influencing the area are identified, and through PESTEL analysis, the political, economic, social, technological, environmental, and legal factors affecting or favoring the entity are identified, allowing understanding of existing capabilities and limitations that hinder the consolidation of strategic actions aimed at strengthening territorial instances. Additionally, Porter's Five Forces model adapted to the public sector was incorporated to analyze institutional pressures. This comprehensive approach enabled understanding of existing capabilities and structural limitations that hinder the consolidation of strategic actions. Based on the actions defined within the framework of international cooperation, an ongoing process has been identified and analyzed. In this regard, a review of the existing actions was carried out with the purpose of adjusting and aligning them with the guidelines established by the Presidential Agency for International Cooperation (APC – Colombia). These guidelines are related to the identification and prioritization of cooperation needs, the management of cooperation initiatives and opportunities, the monitoring of implemented actions, and alignment with territorial and national priorities, as well as the Sustainable Development Goals (SDGs). This exercise contributes to strengthening international cooperation activities and ensuring the continuity of established partnerships.
Informe prácticas profesionales en la Empresa Destiny Logistics S.A
(Universidad Santo Tomás, 2026-09-11) Narváez Ramírez, Valery Nicole; Gutiérrez Díaz, Diana Lorena; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000172932; https://scholar.google.com/citations?hl=es&authuser=1&user=_zUBfAcAAAAJ; https://orcid.org/0000-0002-4890-7539
This internship report was developed at Destiny Investments Group S.A.S., a company dedicated to Freight Brokerage and specialized in international land freight transportation between the United States, Mexico, and Canada. During the internship, the need to diversify logistics services and strengthen the company's presence in the North American market was identified, proposing strategies to optimize processes and attract new customers. The methodology used was based on observation and documentary analysis of existing operational processes, supported by the use of technological tools such as Salesforce and MCloud, which allowed a better understanding of the company’s logistics and commercial operations. During the development of the project, several opportunities were identified related to the analysis of operational processes, especially in areas of expansion that had not yet been explored by the company. In conclusion, this internship allowed the application of theoretical knowledge acquired during academic training in a real work. This led to the development of a proposal focused on improving internal processes, customer service, and supporting the company’s growth in the international market.
Practica Profesional Transmaqpe SAS
(Universidad Santo Tomás, 2026-08-10) Moreno Hurtado, Cristian Julian; Lozano Forero, Arlin Dayana; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001657299; https://scholar.google.com/citations?hl=es&user=e9qp60MAAAAJ&view_op=list_works&gmla=AETOMgH_Nl7ItmIdH61tD0qAT3Klv_8DWlqqh57t6NvCrkESWluvTm4XDmTfrQdtLm0OECRqOn1Kcw3rFgo0NVg6_O4klfI8Kwft0P8C; https://orcid.org/0000-0001-6085-3660
Competitiveness in heavy freight transport demands that logistics organizations evolve from basic operations toward strategic management models. This report documents the business practice at Transmaqpe S.A.S., where the roles of National Port Logistics Manager and Commercial Manager were held to structure an improvement plan for acquiring corporate clients. The core of the intervention addresses the lack of a systematic commercial methodology, a factor that, according to Rackham (1998), limits expansion in highly specialized sectors. The strategic diagnosis integrated SWOT and PESTEL matrices with the agility of the Lean Startup method (Ries, 2012), allowing for the identification of critical opportunities in the construction, mining, agribusiness, and manufacturing sectors. The proposal was implemented along three axes: the analysis of critical commercial points, the implementation of the RELAMPAGO method for B2B sales, and the design of a technical proposal that professionalizes the company's commercial transition (Jobber & Lancaster, 2015). The results validate the plan's effectiveness, achieving a 20% increase in sales and a growing margin in customer acquisition. This process not only optimized the organization's profitability but also strengthened key competencies in strategic planning, port logistics, and resource management, providing essential technical capital for Transmaqpe's sustainability in the national market.
Pasantía en la secretaría de competitividad y desarrollo económico - Gobernación del Meta
(Universidad Santo Tomás, 2026-08-13) Castillo Romero, Sharith Nikol; Dominguez Ochoa, Alejandro; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0002433728; https://orcid.org/0009-0003-4804-9188
This report aims to highlight the Institutional Improvement Plan of the Secretariat for Competitiveness and Economic Development of the Meta Regional Government (PMI–SCDE 2026), developed between September 2025 and January 2026. The problem identified during this period was the gap between the organization’s formal strategic planning and its day-to-day operations, revealing a high degree of disorganization in documentation, a lack of standardized formats, manual tracking of commitments and the absence of unified management indicators within this department. A descriptive-applied methodology was employed, supported by direct observation, document analysis and working discussions with the institutional team. As a result, six deliverables were designed and implemented: a standardized minutes template, a commitments matrix, an event closure checklist, a partner profile form, a key performance indicators (KPI) dashboard, and an operational manual for each mission component. These tools were applied to the three core components of the PMI-SCDE 2026: internationalization and public policy, management of institutional events, and cooperation with partners. At the end of the exercise, it became clear that the reports produced demonstrated efficiency and compliance with the outstanding requirements. Consequently, operational improvements in public bodies show that this type of approach does not depend solely on financial resources, but also on order, standardization and sustainable routines over time.
Plan de Mejoramiento Empresarial de la Gobernación del Meta
(Universidad Santo Tomás, 0006-09-26) Rojas Osorio, Deily Stefanny; Gutiérrez Díaz, Diana Lorena; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000172932; https://scholar.google.com/citations?hl=es&authuser=1&user=WZQuGA0AAAAJ; https://orcid.org/0000-0002-1165-745X
The internship report develops an improvement plan aimed at strengthening the processes of Science, Innovation and Cooperation Management (GCIC), attached to the Secretariat of Competitiveness and Economic Development (SCDE) of the Meta Governor´s Office. The main objective was to analyze the current status of the processes associated with the public policy on internationalization, in order to identify operational gaps, difficulties in information management and opportunities to strengthen institutional coordination. An applied approach was adopted for the study, supported by mixed methodology that integrated document review techniques, direct observation, and informal interviews with agency officials. This approach provided a comprehensive understanding of the internal functioning of the agency and the real needs related to information management. The findings revealed the existence of scattered documentation, a lack of standardization in reports, limited traceability of progress and weaknesses in the historical systematization of information. In response to these findings, a centralized digital tool was designed that integrates a structured database, a reporting form and an operational guide, with the aim of facilitating the monitoring, updating and of public policy. The proposal contributes to optimizing the flow of information, improving data quality, and strengthens strategic decision-making. In this sense, The improvement plan constitutes a significant contribution to departmental public management and the consolidation of internationalization as a pillar of territorial development in Meta
Informe Práctica Profesional en el Centro de Innovación de la Región Llanos Orientales Econova Meta
(Universidad Santo Tomás, 2025-12-10) Cedeño Melgarejo, Gonzalo Ordener; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000172932; https://scholar.google.es/citations?hl=es&pli=1&user=_kTbP2cAAAAJ; https://orcid.org/0000-0002-1165-745X
This report presents the professional internship experience carried out at Econova Meta, the Innovation Center of the Eastern Plains Region, during the second quarter of the year. It outlines the organizational context, the activities performed, the projects developed, and the outcomes achieved. The internship, which was unpaid, contributed to strengthening the strategic collaboration between the Villavicencio branch of Universidad Santo Tomás and Ecopetrol. Throughout the six-month period, technical support was provided in areas such as cooperation, marketing, innovation, logistics, project management, and international relations. Based on the experience gained, this document proposes an improvement plan aimed at enhancing regional cooperation and positioning Econova Meta as a national and international benchmark in sustainable development and innovation.
Informe de prácticas empresariales en Econova Meta
(Universidad Santo Tomás, 2026-08-06) Vergara Valencia, Karol Yendrishka; Hernández Bustos, Helen Natalia; Sosa Quintero, Carol Dayana; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000005773; https://scholar.google.es/citations?hl=es&user=5QpJzi4AAAAJ; https://orcid.org/0000-0002-7343-6679
This professional internship was carried out at the Innovation Center of the Eastern Plains Region – Econova Meta, an initiative led by Santo Tomás University and Ecopetrol aimed at strengthening innovation, entrepreneurship, and business development processes in the Meta region of Colombia. The main objective was to contribute to the institutional strengthening of Econova Meta and to design a business support methodology focused on marketing, called MarketLAB. The research was developed under a mixed-method approach with a descriptive scope, using participant observation, semi-structured interviews, document review, and performance indicator analysis. As a result, several institutional communication strategies were designed and implemented, including graphic materials, audiovisual content, visual identity resources, and support tools for events and institutional activities, contributing to brand positioning within the regional Science, Technology, and Innovation ecosystem. Additionally, the MarketLAB methodology was structured and tested through a pilot implementation with a company from the fashion sector. This process validated a business support model based on business diagnosis, market analysis, solution co-creation, strategy implementation, and results evaluation. Findings showed improvements in digital visibility, organic positioning, communication consistency, and strategic content management. Finally, the internship demonstrated that institutional communication strengthening and specialized marketing support are valuable tools for enhancing competitiveness, sustainability, and innovation among entrepreneurs and organizations within the regional ecosystem.
Optimización logística para la entrega eficiente en Prodisfrut S.A.S
(Universidad Santo Tomás, 2026-08-05) López Gómez, Hency Juliana; Zamora Escobar, Jairo Camilo; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarcurriculocv.do?cod_rh=0001526877; https://scholar.google.com/citations?user=9jqtmr8aaaaj&hl=es&authuser=1; https://orcid.org/0000-0002-9817-8311
This paper analyzes logistical optimization for the efficient delivery of perishable products at PRODISFRUT S.A.S., a company dedicated to the distribution of fresh fruit to large retailers. The identified problem relates to recurring delivery delays, non-standardized manual processes, communication deficiencies between departments, and the absence of real-time monitoring tools—situations that affect on-time delivery and the quality of service offered to wholesale clients. The methodology employed was an applied case study, using techniques such as direct observation of logistical processes, review of invoices and dispatch records, and strategic analysis using a SWOT matrix. Interviews were excluded as a data collection technique, in accordance with the requested methodological adjustments. The results showed that approximately 30% of shipments were delayed by more than two hours, with a quality rejection rate of nearly 8% and average dispatch response times of 180 minutes, establishing a consistent baseline for analyzing the logistics process. Based on this assessment, improvement actions were implemented, including the standardization of distribution routes, the implementation of cargo control forms, and the establishment of interdepartmental communication protocols. These actions resulted in a 17% reduction in delays and a 20% decrease in administrative errors. It is concluded that process standardization, the use of performance indicators, and improved internal coordination significantly strengthen logistics efficiency, enabling the company to improve its service level and consolidate its competitiveness in the perishable goods sector.
Hoja de Ruta para Plan de Estandarización - Servitecas Alkosto
(Universidad Santo Tomás, 2026-08-05) Castro Charry, Daniel Ricardo; Ariza Pinilla, Harold Leonardo; Universidad Santo Tómás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001582550; https://scholar.google.com/citations?user=QEDdNSQAAAAJ&hl=es; https://orcid.org/0000-0003-2241-643X
This business internship report describes the development of a standardization plan for Alkosto/Ktronix's allied Servitecas, carried out between July and December 2025 in the company's concessions area. At the start of the internship, a lack of organizational structure was identified in the area for tracking relevant tasks, along with an absence of historical data and significant visual and operational heterogeneity among the 12 service points nationwide. Based on a diagnosis built from scratch through in-person visits, interviews with administrators and coordinators, and consultations with the project management team, a comprehensive roadmap was designed covering two fronts: the visual and operational standardization of the Servitecas and the reactivation of the digital scheduling platform for tire installation. Key results include the implementation of a unified schedule sign across all 12 locations nationwide, the diagnosis and structuring of the platform's pending activities, the publication of an informational banner on Alkosto's website, and a 7% reduction in Serviteca-related complaints by the end of the period. The project left the area in a structured position to continue the standardization process with full traceability and clear criteria.
Método Organizacional para G4S - Colombia
(Universidad Santo Tomás, 2026-08-05) Segura Avello, Simon Andres; Ariza Pinilla, Harold Leonardo; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001582550; https://scholar.google.com/citations?user=QEDdNSQAAAAJ&hl=es; https://orcid.org/0000-0003-2241-643X
This internship report details the experience gained in the commercial department of G4S Colombia, a multinational organization recognized in the private security sector. During the internship, various challenges were identified regarding document management, response times in bidding processes, and reliance on other departments for updating strategic information. These issues directly impact compliance with regulatory requirements. The importance of this work lies in the fact that strengthening document management and supplier management processes helps reduce legal and regulatory risks, in addition to enhancing the company’s competitive positioning within a highly demanding and regulated environment. Similarly, the report highlights the role of innovation and automation as key factors in ensuring long-term organizational sustainability and growth.
Informe de Práctica empresarial realizado en la empresa Dian
(Universidad Santo Tomás, 2026-10-14) Prada Jaimes, Diana Alexandra; Rangel Cáceres, Jaime Alexander; Universidad Santo Tomás
This project aimed to support the administrative and documentation processes of the Internal Working Group on Customs and Foreign Exchange Actions at the National Directorate of Taxes and Customs (DIAN)—Bucaramanga Branch—by reviewing, organizing, and logging case files related to post-clearance control actions. The methodology was practical and descriptive, involving document review, data entry into the IRIS system, uploading notification records, and assembling, identifying, and closing document units. During the internship, challenges were identified regarding file organization, completion, and closure, including inconsistencies in documents from previous periods. In response, a document management guide was created, featuring instructions and recommendations to facilitate proper folder organization and minimize errors during review and archiving. The results demonstrated improved document organization, the sorting of pending documentation, and the availability of a reference tool for staff members. However, no formal statistical measurement was conducted to quantify the proposal's impact. In conclusion, the internship contributed to enhancing the group's document management, strengthening customs control processes, and applying knowledge gained in International Business. It also fostered the development of competencies such as responsibility, organization, teamwork, and attention to detail.
Professional internship report carried out at dialectica Colombia S.A.S.
(Universidad Santo Tomás, 2026-10-09) Ramírez Mejía, Nicolás; Diego Ramírez Castellanos; Universidad Santo Tomás
Consulting firms, private equity funds, and hedge funds require first-hand market information to make strategic decisions and advise clients. Since such information is not always publicly available, expert networks have emerged as intermediaries connecting these organizations with specialists possessing direct market knowledge. This report describes the professional internship of Nicolas Ramirez, a student at Universidad Santo Tomás and KEDGE Business School, at Dialectica Colombia S.A.S., where he worked in the Client Service Team (CST) from February 9 to August 9. His responsibilities included expert sourcing, engagement, qualification, and logistics to provide high-quality profiles to consulting firms. The report draws on the author's professional experience, including daily candidate sourcing, outreach activities, and screening processes. It also examines the industry's economic and regulatory environment. During the internship, the author recruited 23 Non-Network Specialists (NNSPs). He was recognized as the CST's top-performing intern in April and received company-wide recognition during Dialectica's quarterly All Hands event. Additionally, he proposed an improvement plan to standardize AI-assisted project research during intern onboarding, facilitating the handling of new projects and improving operational efficiency. The internship highlights the importance of information asymmetry and intermediation in a growing global industry. It also identifies opportunities to optimize internal processes through artificial intelligence, potentially enhancing productivity and improving the performance of future interns.
Plan de Mejora Para la Gestión Documental Y La Trazabilidad De Mercancías En La Dian
(Universidad Santo Tomás, 2026-10-08) Rodríguez Benitez, Fabián Albeiro; González Silva, Luis Carlos; Universidad Santo Tomás
The National Tax and Customs Directorate (DIAN) faces significant challenges in document management related to the seizure of goods due to its reliance on manual processes and the attention required for technological integration. This work proposes an improvement plan to optimize processes associated with this management. This includes the digitization and automation of records, the incorporation of new technological tools to improve the traceability of seized goods, and the strengthening of the chain of custody of documentation through the development of standardized protocols and the training of DIAN personnel in the use of these tools. In other words, the work is aimed at increasing operational efficiency, reducing the rate of human error, increasing transparency, and ensuring customs regulatory compliance. In this way, the work will contribute to strengthening customs procedures, modernizing the DIAN, and fostering trust in public management.
Plan de Mejora para el Fortalecimiento Operativo, Digital y Comercial del Servicio Aéreo de Boyacá
(Universidad Santo Tomás, 2026-10-07) Flor Rubiano, David Santiago; Mojica Roa, Javier Alfonso; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000142820
This improvement plan aims to design strategies to strengthen the operational services of Servicio Aéreo de Boyacá. The proposal was developed from the professional internship carried out between March and September 2024 and from the analysis of internal information, institutional sources, and the company’s digital channels. The SWOT, EFE, and IFE matrices were used to conduct the diagnosis. The results identified strengths related to ground handling experience, knowledge of the regional environment, and close interaction with users. Weaknesses were also found in process formalization, digital management, and commercial and technological resources. In response, the plan is organized into three strategic lines focused on operational strengthening and user service, digital management and commercial communication, and coordination with stakeholders from the aviation and tourism sectors. The proposal includes goals, performance indicators, and a twelve-month schedule to support its implementation and monitoring. Its application can improve the company’s responsiveness, internal organization, and regional competitiveness.
Plan de mejora para el proceso de facturación del centro administrativo documental (CAD) de Interaseo S.A.S. E.S.P.
(Universidad Santo Tomás, 2026-09-30) Meza Pacheco, Nick José; Cueto Fuentes, Eduardo Nicolás; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000860930; https://scholar.google.com/citations?user=WnQLGoUAAAAJ&hl=es&oi=ao; https://orcid.org/0000-0002-2125-6828
This report presents an improvement plan developed based on my professional internship at the Administrative Documentation Center (CAD)—a unit within the Shared Services Department of Interaseo S.A.S. E.S.P.—carried out between March 4 and September 3, 2026, as a requirement for the International Business program at Santo Tomás University (Medellín campus). Over the course of six months, I processed various types of domestic and international invoices and performed supplier reconciliations. A SWOT analysis of the area revealed a key weakness: the invoicing process relied on manual steps spread across multiple tools, resulting in long processing times relative to the daily invoice volume. Addressing this weakness and the threat of potential operational delays, I proposed a process automation plan; its implementation—led by the CAD specialist—reduced the processing time per invoice from five to four minutes. The report describes the company, the formulation of the improvement plan, the proposal and its results, and the monitoring conducted throughout the four cycles of the internship.
Diseño de Instructivo Operativo para el Área de Clientes Especiales Re-paletización de Producto Coca-Cola
(Universidad Santo Tomás, 2026-10-06) Rincón Rincón, Edilson Leonardo; Acuña Daza, Gloria Estella; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000079745; https://orcid.org/0000-0003-2459-4360
The present improvement plan arises from a critical gap identified in the special clients area of CONTACTAMOS OUTSOURCING S.A.S.: the total absence of a formal operational guide documenting the re-palletizing process for Coca-Cola products according to each client's specifications. The proposed solution is to design, validate, and implement a standardized operational guide within three months, aimed at ensuring process quality, meeting client requirements, and facilitating the training of new operators.
Plan de mejora: automatización del proceso de gestión del workbook mensual
(Universidad Santo Tomás, 2026-10-05) Ortiz Choconta, Brayan Daniel; Díaz Villarraga, Johnn Milton; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000004314; https://scholar.google.com/citations?user=b6csXTQAAAAJ&hl=es&oi=ao; https://orcid.org/0000-0002-1012-7932
This report describes the activities carried out during the professional internship at Hy Cite Enterprises Colombia S.A.S., a multinational company dedicated to the marketing of Royal Prestige brand products. The internship took place in the Supply Chain department, specifically on the Sourcing team, where I supported the management of indirect procurement for Colombia, Peru, and the Dominican Republic.During the internship, an opportunity for improvement was identified regarding the duplication of manual entries in the management of the monthly workbook, a tool used for planning and tracking indirect product requirements. In response to this situation, a proposal is presented aimed at optimizing the flow of information through the automation of activities, thereby helping to reduce operational times and potential errors resulting from manual data entry. The initiative stems from the analysis conducted during the professional internship and seeks to generate benefits for the Sourcing department and the other departments involved in the procurement process.
Plan de Mejora Prácticas Profesionales en Comex (Consultorio y Observatorio de Comercio Exterior)
(Universidad Santo Tomás, 2026-10-02) Miño Ramírez, Juan Esteban; Díaz Casallas, Esperanza; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000681415; https://scholar.google.com/citations?user=2_YMGumVMp0C&hl=es; https://orcid.org/0000-0002-6840-8745
This improvement plan was developed based on the experience gained during the professional internship carried out at the Foreign Trade Consulting and Observatory Center of Universidad Santo Tomás, Tunja Campus. Throughout this period, several opportunities for improvement were identified in the Brokerage, Companies, Strategic Alliances, and Institutions areas. The main findings included the lack of a system to effectively track companies and strategic partners, the absence of a structured schedule for commercial follow-up activities, and challenges in managing the documentation required to formalize institutional agreements. To address these issues, the plan proposes implementing a Customer Relationship Management (CRM) system to centralize information, establishing periodic follow-up schedules for each area of action, strengthening the consulting center's value proposition, and improving the document management process related to institutional agreements. The implementation of these strategies is expected to enhance internal organization, improve relationships with companies and institutions, and reinforce the consulting center's role as a strategic partner in supporting foreign trade and internationalization processes for regional and national organizations.

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