Liderazgo emprendedor en las estudiantes de la facultad de Administración de Empresas, Universidad Santo Tomás, seccional Bucaramanga

Abstract

For Kuratko (2007), entrepreneurial leadership contemplates creativity, innovation and management of business models that provide economic welfare; consequently, the need arises to investigate which business skills influence the entrepreneurial tendency of Business Administration students considering their socioeconomic factors; Therefore, the project focuses on analyzing the entrepreneurial leadership of the Business Administration students of the Universidad Santo Tomás, Bucaramanga Branch. For this purpose, the students were socioeconomically characterized; their entrepreneurial competencies were described and finally, the types of entrepreneurs that are found were identified. The research is descriptive, the data collection is mixed, the primary source of research were female students of the Business Administration faculty, and secondary sources were articles, books, degree works, reports and others. The target population of the study was female students of the aforementioned faculty, which to date totaled 86 students, and the sample was of 50 students surveyed at the convenience of the researcher. It was found that the students are between 15 and 22 years of age, residing in Bucaramanga or Floridablanca in their own houses of stratum 3 with all basic services, their income is represented in maintenance, employment or entrepreneurship, the business skills that identify them are social sensitivity, achievement orientation and market orientation, they are also social, business, artistic and cultural entrepreneurs focusing on the marketing of clothing, accessories, marketing and gifts, among others.