Sostenibilidad de la sub-estrategia Red de emprendedores del IMEBU en el marco de la economía social y solidaria

Abstract

This research project was to assess the sustainability of the network of entrepreneurs created by the “Somos Locales” strategy of the Municipal Institute of Employment and Business Promotion of Bucaramanga (IMEBU). To achieve this, an initial document review was conducted to explore concepts and practices related to entrepreneurship, the popular and solidarity economy, and sustainable development, providing the necessary theoretical framework for subsequent analysis. In the second phase, a semi-structured interview was conducted with the coordinator of the IMEBU's economic reactivation strategy to understand the purpose and significance of the entrepreneurial network. Subsequently, a descriptive survey was administered to the city's entrepreneurs, aiming to identify their economic, social, and environmental needs and detect opportunities that could strengthen local entrepreneurship. The study adopted a mixed-methods approach, enabling the analysis of both the sustainability and the various dimensions of the entrepreneurial network. Based on the results, the sub-strategy of entrepreneurial networks was described, and the main needs of entrepreneurs across different communes and districts of Bucaramanga were identified. Finally, strategies were proposed to strengthen the sustainability of the network, with the goal of improving the quality of life for entrepreneurs, both individually and socially.