Plan de mejora para la empresa Coexnort S.A

Abstract

In this project, an improvement Plan is presented for the company Coexnort S.A. where it seeks to optimize both operational and commercial processes, increasing productivity and effectiveness in their daily activities. This document has the purpose of opting for the title of International Negotiator according to the experience obtained in the professional practice in the company Coexnort SA presenting the improvement plan, where it was possible to show some shortcomings in its processes with customers and suppliers, in order to This will carry out an internal diagnosis that allows through the SWOT matrix to determine the opportunities for improvement in its different areas. From the above, in this Improvement Plan, it is intended to implement a CRM system, generate internal changes in its techniques, systems and organizational culture, examine the characteristics that allow optimizing interaction with suppliers and customers. Generating loyalty and maintaining assertive communication With the implementation of this system, it is intended that Coexnort S.A. obtain greater profitability by knowing better its suppliers and customers in an effective and efficient way, streamlining processes.