Proyecto de emprendimiento I'm Big

Abstract

This project is the response to the idea of an innovative business model that has the capacity not only to generate economic development but also socio-environmental development, to do something Good for people, animals and the environment that surrounds us, to contribute and target to a favorable future for all; a project that promotes awareness, that motivates people to take reparative actions, fostering responsibility and gratitude, working for the present, mitigating the problems of the past and helping to build a viable future for the new generations. Based on this, we created I'M BIG, a project inspired by finding a way to return love to extraordinary pet owners like the Great Dane, who is the inspiration for our logo, who, no matter how much their furry friends need, they are willing to give. supply everything that keeps them healthy and happy; In the same way, we saw the opportunity to help the environment by creating specific toys for these giant furry friends, recycling the plastic waste material that, as we well know, is the one that has generated the greatest negative impact, and that despite the fact that that although the big industries have gone from massifying it to starting to use other methods or other materials, there are very few brands that care about repairing the mistake already made. In this way we find the way to provide a product of excellent quality, with greater durability, friendly to the environment and at the best market price.