COMVE-Comunicación para una mente verde

Abstract

COMVE, Communication for a Green Mind, born from the need for self-realization, which according to Abraham Maslow, humanist psychologist, seeks to develop the talent and the maximum potential of the human being. In this context the individual seeks to transcend creating his own work, those who achieve it, the author calls them whole beings. All this is you want to realize by means of the communication that will be in service of the education in subjects environmental. Many organizations are responsible for working on aspects technicians regarding the environmental responsibility of companies, but few use the communication as a pedagogy tool, because when using educommunication to generate training strategies, it will be more accurate the way in which individuals are reached and technical knowledge is transmitted to them. The advisory work will be supported in a transdisciplinary way and articulated with environmental engineering professionals who will give the technical guidelines for realization of the portfolio of services, accompanied by communicative strategies that effectively visualize work in companies. All this with an accompaniment permanent in order to analyze the effectiveness of the work to be done, and how communication It is playing an important role in pedagogical work. Our organization bets on generate a change in the way the environment is conceived. In seeing it beyond a source of exploitation for the benefit of the human being and conceive rather as a space common that life gives us, and not taking care of ourselves with responsibility will be at risk our way of life and that of future generations.