Obstaculización para el desarrollo y crecimiento de StartUps en Boyacá: El caso de Crecer y Domitila

Abstract

In this article, two Start-Ups from Boyacá are analyzed, Crecer and Domitila, their business development has been prevented due to obstacles present in the market, as well as obstacles present within their own companies. The central axis of this writing is the obstacle to the economic sustainability of companies, which is why they are analyzed from an internal and external point of view seeking to describe and establish the relationship between the barriers present inside and outside the market and the development of the business process of the mentioned StartUps.

As the article progresses, it can be observed that each StartUp analyzed has its own barriers, both internal and external, they participate in different markets and each one moves under its own motivations; however, it is evident that for both of them, financial and legal barriers represent the biggest obstacle to their business development. And although they are different issues, it can be understood that these types of barriers are the ones that most affect the hindrance of StartUps.