Informe práctica empresarial realizada en DIGIX

Abstract

This report shows the results of the business practices developed in the area of Social Media as Community Manager, in DIGIX, a company that is part of the Dimeo S.A.S Group, which is a company that works to help companies and organizations. to transform your business and operations in the digital age, through your business portfolio. During the business practices, skills and competencies were developed in the field of digital marketing, working under the operation of this marketing agency, in which, in addition to applying the knowledge acquired at the Santo Tomás University, it was possible to acquire new knowledge for growth. personal and labor in the field of marketing. Throughout this report, the information of the company in which the business practices were carried out, the portfolio of products and services offered, aspects of the market it serves, which, in recent years and given the pandemic, has been described. gained strength in companies, since the quaternary sector of the economy, which includes jobs related to technology, has been driven by the persistent need to have globalized companies, which provide users with an efficient, fast and simple service, which also Be eye-catching and innovative.