Ux Wave

Abstract

UX Wave is an interactive and transmedia design magazine whose main objective is to disseminate both academic and relevant articles. The idea for developing this magazine arose in collaboration with the program's improvement plan, which primarily focused on having a product to showcase or further publicize the program and what better way to simultaneously keep students informed of design trends and events both within the school and externally. For the first edition of the magazine, a methodology was applied that combined qualitative, design, and design approaches. We used references, for example, for the brand manual, conducted testing and analysis of previous data, and, as part of the research, analyzed similar magazines and digital media. Based on the above, and as a result of the objectives set at the beginning of the project, we generated a first version of the magazine, which applied different tools learned in the program and broadened the understanding of design as a communicative discipline. The result is the publication of a journal for both academic and professional contexts, with the potential to continue growing and transform into a permanent space for reflection and analysis on UX.