Adecco digital

Abstract

Mainly it is important to clarify that it is a Lead. “In digital marketing, lead is It is a potential customer of your brand who showed interest in consuming your product or service. A user becomes a lead when they leave their personal data on the website of the company to receive an offer ”(Mesquita, 2019) In multinational companies such as Adecco Group it is usual to find people who They look for ways to communicate in order to find a solution to a problem in Your companies This makes new business opportunities arise with high probability of closing, since customers are coming to the company with a provision of purchase and most importantly a need to satisfy. In large part many of these opportunities are lost as the client has a urgency, and it is not treated promptly. Through these mistakes we observe a new opportunity finally this is how it was born Adecco Digital. Adecco Digital observes in this process a great opportunity, for this born with the intention of generating a fast and effective attention in the response of requests and also in a more efficient business cycle for customers. Adecco Digital It will also focus on demand generation through digital and physical channels in order to increase these requests.