Caracterización de la oferta turística del municipio de Villavicencio

Abstract

The tourist offer of the municipality of Villavicencio has been a topic little addressed in the academic field; therefore, the present descriptive study of mixed type is developed, which requires a bibliographic review on the subject, intending to characterize such offer around three fundamental axes: lodging, gastronomy, and tourist attractions. As methodological support, we resorted to the creation of an online map within which a tourist inventory was carried out, together with the application of a form for validation of information from official sources of the respective places. Due to the contribution generated by tourism, it was essential to fulfill the objectives proposed in this project, which were related to the characterization, elaboration, and identification of the tourist offer where it was evidenced that there are 75 lodgings, 32 tourist sites, and 99 gastronomic establishments, which offer a cultural, gastronomic, adventure and relaxation experience. It is important to clarify that a selection process was carried out according to their capacity to attract tourists, so some main characteristics were establishments, which are directly related to location (which can be associated with a tourist area of the city), security of the area or neighborhood in which it is located, adequate facilities and that in some cases in the search engines it is found as a tourist site of the municipality.