La logística como estrategia competitiva en el sector del retail: caso práctico en el centro de distribución de Walmart.

Abstract

The following presentation is focused on documenting the importance of logistics in the retail sector today, taking as an example the company Wal-Mart, which has one of the most complete and efficient distribution center chains in the world. In addition to being specialists in this area, Wal-Mart has a series of unique characteristics that have positioned it in this sector worldwide, and its investment in technology in Wal-Mart's distribution centers in Mexico and Central America has reduced costs. and optimized logistics, making it a competitive strategy compared to its rivals, in which there is a constant search for improvement processes in such a way as to do more with less, give a good service to suppliers and achieve a reduction in distribution costs that automatically will be reflected in the display price in stores.

For the documentation of this work, a series of authors were taken into account who contributed with their point of view and respective research about logistics as a competitive strategy, in addition to having made a visit to the Wal-Mart distribution center located in Louisiana - United States, in which the qualitative research method was applied, executed through two data collection techniques: observation and application of an interview, all this done in order to respond to the objectives set out below .