Relatoría científica: opción de grado bajo la modalidad de diplomado internacional en dirección estratégica e innovación organizacional

Abstract

This scientific report summarizes the main academic, professional, and cultural learning outcomes derived from participation in the International Diploma in Strategic Management and Organizational Innovation 2026, held in Puebla, Mexico, through the academic collaboration between UPAEP and Universidad Santo Tomás. The experience included lectures, seminars, case studies, business visits, and cultural activities aimed at strengthening managerial, strategic, and innovation-related competencies. The diploma addressed key topics such as cross-cultural leadership, sustainable business models, e-commerce strategies, digital transformation, corporate strategy, shared value, clusters, cooperatives, and shared prosperity. The analysis shows that organizational competitiveness does not depend solely on economic profitability, but also on the ability to integrate technology, culture, sustainability, operational efficiency, social responsibility, and a long-term strategic vision. The business visits to organizations such as Grupo Bimbo, Forvia, and Grupo Brose highlighted the importance of standardization, continuous improvement, waste reduction, process control, and organizational culture as essential factors for sustainable performance. Likewise, the visit to the UPAEP Ranch in Atlixco provided practical insights into how innovation can be applied in agricultural production, applied research, sustainability, animal welfare, resource management, and protected agriculture. Finally, the experience allowed these learnings to be connected with the Colombian agribusiness context, particularly in farms, cooperatives, producer associations, and agro-industrial companies. In this sector, innovation can be implemented through traceability systems, digital tools, sustainable production practices, territorial alliances, value-added strategies, and stronger value chains. Overall, the diploma reaffirmed that future-oriented organizations must integrate strategy, innovation, technology, purpose, and sustainability in order to generate economic, social, and environmental value.