La protección al consumidor en la compra de bienes por redes sociales en Colombia

Abstract

In Colombia, there is currently little effective legal regulation regarding e-commerce through social networks. This has resulted in an increase in problems when buying through these means, such as fraud and violation of rights, which has led to a decrease in consumer confidence in online purchases and especially in purchases through social networks. The absence of adequate regulations has also left consumers without sufficient mechanisms on how to protect themselves against possible infringements of their rights and without the necessary legal framework to hold sellers responsible for any irregularities. In addition, the lack of legal regulation has also affected the quality and safety of the products sold. Without adequate regulations, there is no guarantee that products sold through social networks meet the necessary standards for use or consumption, which can put consumers at risk. The regulation of trade in goods through social media is becoming increasingly crucial for Colombia, as proper regulations can help promote safer trade through social media, which can have a positive impact on the economy, legislation, and society.