Tipografía, cultura e identidad: Experiencias pedagógicas en el diseño tipográfico desde los carnavales colombiano

Abstract

This document presents an academic reflection on the educational process developed in the Typographic Design module of the second semester of the Graphic Design program at Santo Tomás University. Based on the theme "Carnivals: Colombian Parties and Festivals," the project integrated research, formal experimentation, and collective creation, coordinating different subjects through an interdisciplinary approach. The pedagogical approach focused on problem-based learning, design practice, and an understanding of typography as a cultural, expressive, and communicative vehicle. The text seeks to highlight the potential of typography as a means of identity expression and as a tool to promote a more conscious, reflective, and locally situated design education.