Diseño detallado de interfaces para la implementación de un gestor de campañas

Abstract

TELEFÓNICA has defined a regional solutions strategy for all fixed and mobile operators with the aim of achieving increases in productivity, achieve operational synergies, rationalize investments, reduce costs of exploitation, shorten implementation periods and increase the quality of the developed works.

One of these standardized solutions is the Campaign Management system and Offers that are sought to be implemented for Fixed and Mobile operators of TELEFÓNICA in Colombia. The solution will allow operations to fully manage the stages of the campaign process: Decision support, campaign definition, workflow validation, operational preparation, execution, monitoring, evaluation of results and consolidation. Within this framework of reference, this document aims to describe in detail the exchange of information between the Campaign Manager and the Telefónica Móviles Colombia Systems with which it communicates.