Estrategias para potencializar el eslabón de producción cárnico porcino en el municipio de Barrancabermeja

Abstract

Pork consumption grows rapidly worldwide which allows that producing farms be created to satisfy the market. However not all of them reach adequate productivity and competitiveness levels to compete such as farms located in Barrancabermeja. In this research work were analyzed 30 producing farms through a survey where were evaluated sociodemographic, organizational, productive and commercial characteristics to establish their strengths, weaknesses, opportunities, and threats through a SWOT analysis and were made strategies to achieve productivity and competitiveness. The strategies were 14 and were established taking into account all approaches. Those are most relevant: association promotion, producer training, farm technification and producing farms legalization.