Pregrado Administración de Empresas Agropecuarias
URI permanente para esta colecciónhttp://hdl.handle.net/11634/108
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Ítem plan de mejoramiento de los servicios ofrecidos en el HOTEL HACIENDA VICTORIA del mucicipio de San Alberto como estrategia competitiva.(Universidad Santo Tomás, 2025-05-24) Gualdrón Fuentes, Evelyn Yulieth; Ortiz Torres, Sayra Julieth; Roa Martinez, Diego MauricioAbstract This research aims to design an improvement plan for the services provided at Hotel Hacienda Victoria to strengthen its competitiveness in the market. The plan proposes changes to optimize the infrastructure, improve service quality, and increase customer satisfaction. The methodology used is quantitative and descriptive, based on surveys of a representative sample of guests and potential clients to evaluate the current service quality. Additionally, a comparative analysis with other competing hotels in the region was conducted to identify areas for improvement.The results identified needs such as remodeling, better equipment in the rooms (TV, Wi-Fi, refrigerator), and optimization of customer service. The proposed actions are supported by the "resource and capabilities theory," which states that competitiveness depends on the effective use of internal resources that are difficult to replicate. In conclusion, implementing this plan will allow the hotel to position itself as a regional leader by integrating sustainable and socially responsible practices. Focusing on the customer experience and continuously improving service will contribute to the economic and tourism development of San Alberto, Cesar, and establish a quality standard that will benefit both customers and employees, promoting the sustainable growth of the sector.Ítem Manejo de un plan integral para la elaboración de abonos orgánicos a partir de los subproductos de palma de aceite(Universidad Santo Tomás, 2025-01-07) Romero Anzola, Juan Camilo; Ortiz Buitrago, Reinaldo; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001756770; https://scholar.google.es/citations?user=YTj_4EYAAAAJ&hl=es; https://orcid.org/0000-0002-9219-4767Oil palm production in Colombia has experienced significant growth in recent years, consolidating the country as a major player in the sector. However, this boom in production has brought with it challenges related to the management of by-products generated during the processing of palm fruit. This research focuses on the analysis of the management of oil palm by-products at the Agropecuaria Santamaría mill. These residues, called biomass, represent an opportunity to implement circular economy practices through composting. The compost obtained from these by-products can be used as an organic fertilizer, improving soil quality and reducing dependence on chemical inputs. The main objective of this study is to propose strategies for the proper management of oil palm by-products to minimize their environmental impact and promote the sustainability of the crop. It aims to demonstrate that the implementation of composting processes can contribute to the valorization of these residues, generating economic and environmental benefits for the company and the community. Through this work, it is expected to contribute to the development of more sustainable agricultural practices and the generation of knowledge about the potential of oil palm by-products as raw material for the production of organic fertilizersÍtem Buenas Practicas Agrícolas Para La Producción De Mangostino Tipo Exportación De Pequeños Agricultores De Restrepo - Meta(Universidad Santo Tomás, 2024-12-19) Ovalle Castro, Angie Paola; Mojica Franco, Valentina; Ortega Sánchez, Beatriz Alejandra; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001692642; https://scholar.google.es/citations?user=_GnUfgcAAAAJ&hl=es; https://orcid.org/0000-0002-9038-6407This study focused on improving mangosteen production in Restrepo, Meta, with the objective of exporting it. Current agricultural practices of small producers were analyzed and opportunities to meet international quality and food safety standards were identified. International standards and certifications were investigated, as well as sustainable cultivation techniques adapted to the region. In addition, commercial strategies were designed to position the Restrepo mangosteen in international markets and establish commercial alliances. As a result, recommendations for good agricultural practices were developed to improve production, sustainability and competitiveness of local producers, promoting economic development in the region.Ítem Análisis Comparativo de la Ganadería Lechera de Puebla en México y el Departamento del Meta, Colombia(Universidad Santo Tomás, 2025-01-24) Baquero Cristancho, Sebastian; Cardenas Cruz, Sara Sofia; Rojas Alonso, Joyce Smith; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001650647; https://scholar.google.es/citations?hl=es&user=lXAzZw4AAAAJ; http://orcid.org/0000-0002-2300-4296This monograph makes a comparative analysis of the dairy production systems between the region of Puebla, Mexico and the department of Meta, Colombia, with the objective of understanding the productive, economic and social dynamics that characterize both dairy industries. It is based on a bibliographic review and on the direct experience obtained during a business visit to Tamariz, an important Mexican dairy company located in Puebla. The purpose is to carry out a comparative analysis of dairy farming in Puebla in Mexico and in the Department of Meta, Colombia, identifying both the particularities and the challenges shared in both regions. Through the analysis, it became evident that while Mexico has developed a highly technified and specialized model, exemplified by the Tamariz case, Colombia (Meta) presents a more diversified system with a greater presence of small producers. Both systems face similar challenges in terms of environmental sustainability, price volatility and the need to adapt to changing market demands. The study highlighted the importance of public policies and sectoral organization in the development of the dairy industry, as well as the need to implement sustainable practices that guarantee the long-term viability of the sector, suggesting that success in dairy production does not depend solely on technification, but also on the capacity to develop models adapted to specific local conditions.Ítem Prácticas Lecheras En Ganado Bovino Entre México Y Colombia(Universidad Santo Tomás, 2024-12-18) Perdomo Vasquez, Juan José; Perdomo Valencia, Valentina; Ortega Sánchez, Beatriz Alejandra; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001692642; https://scholar.google.es/citations?user=_GnUfgcAAAAJ&hl=es; https://orcid.org/0000-0002-9038-6407In Colombia, production is developed in semi-intensive systems in high-altitude areas, emphasizing agroecological management and the sustainable use of natural resources. In contrast, Mexico predominates with intensive systems located in semi-arid regions, characterized by high levels of technology and advanced management strategies. These differences highlight the importance of adapting practices to local conditions, maximizing yield and sustainability. The study delves into key aspects such as dairy breeds (Holstein, Brown Swiss, and Jersey), whose performance and adaptability vary in each country; feed management using local forage and supplements; and the technologies employed, ranging from mechanized milking to digital tools for monitoring livestock productivity and health. Additionally, it analyzes the impact of public policies on the sector, showcasing Mexico's focus on technological advancement and Colombia's model centered on associativity and sustainable practices. Proposals for technical and academic collaboration between the two countries are emphasized, promoting joint research, technology transfer, and strengthening networks among producers, universities, and governmental entities. These initiatives aim to enhance the sector's competitiveness while ensuring sustainability in the face of global challenges such as climate change. The document concludes by underscoring the importance of binational cooperation to establish a more efficient and competitive dairy sector in the Latin American region. It also provides specific recommendations, such as fostering renewable energy, training producers, and adopting clean technologies to ensure the quality and sustainability of dairy production in both countries.Ítem Análisis del Impacto Ambiental y Económico de los Sistemas Forrajeros Tradicionales y con Tecnología de la Ganadería de México y Colombia.(Universidad Santo Tomás, 2024-12-19) Parrado Torres, Juan Jose; Cespedes Millan, Eric Esteban; Ortiz Buitrago, Reinaldo; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001756770; https://scholar.google.es/citations?user=YTj_4EYAAAAJ&hl=es; https://orcid.org/0000-0002-9219-4767Forage systems in Mexico and Colombia represent a fundamental component of livestock production, characterized by a diversity of strategies ranging from traditional extensive models to innovative systems with high technological components. The research comprehensively and comparatively analyzes these systems, considering their particularities in two national contexts with distinctive geographical and climatic characteristics. In Mexico, natural pastures predominate in arid zones, with systems evolving from extensive models towards semi-intensive strategies, especially in states like Jalisco and Chihuahua. Colombia, on the other hand, shows greater innovation with silvopastoral systems in tropical regions such as Antioquia and Cauca, integrating trees and shrubs to optimize forage production. Both countries share challenges in terms of environmental sustainability, productive efficiency, and technological adaptation. Forage systems are configured as spaces of continuous transformation, where scientific research, genetic improvement, and sustainable management strategies constitute central elements to address the requirements of modern livestock farming that must balance productivity, environmental conservation, and economic viability.Ítem Análisis de la adopción del modelo canvas en Mexico y Colombia(Universidad Santo Tomás, 2024-12-19) Penagos Camacho, Jacklin Jacksiris; Abella Pabon, Leidy Fernanda; Perez, Amable Jose; Universidad Santo Tomas; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001692588; https://scholar.google.es/scholar?hl=es&as_sdt=0%2C5&q=Amable+Jos%C3%A9+P%C3%A9rez&oq=Ama; https://orcid.org/0000-0002-9777-9297This paper compares the implementation of the Business Model Canvas in agricultural companies in Mexico and Colombia. The Canvas, a visual tool for managing businesses, is adapted differently in both countries. In Mexico, it focuses on collaboration and strengthening networks, while in Colombia it is used to differentiate products and services. Despite these differences, the Canvas is a valuable tool for visualizing and optimizing businesses in both contexts. The study proposes strategies to foster its adoption, such as training, cultural adaptation, and government support, with the aim of boosting the competitiveness and sustainability of the agricultural sector.Ítem Estudio comparativo de la economia social en la produccion y transformacion de arroz entre el departamento del Meta, Colombia y el estado de Puebla, México para los años 2023 y 2024.(Universidad Santo Tomás, 2025-04-04) Jerez Enciso, Nicolás Gabriel; Alfonso Villanueva, Yeimi Tatiana; Sarmiento Suarez, Gisela patricia; Universidad Santo tomas; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000111890; https://scholar.google.es/citations?view_op=new_profile&hl=es; https://orcid.org/0000-0002-8454-0412Ítem Efecto del uso del Propóleo en la Alimentacion de Pollos de Engorde: Evaluación de su Influencia en el Crecimiento(Universidad Santo Tomás, 2025) Jimenez Ramos, Jhoan Sebastian; Mojica Franco, Andres Camilo; Ortega Sanchez, Beatriz Alejandra; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001692642; https://scholar.google.es/citations?user=_GnUfgcAAAAJ&hl=es; https://orcid.org/0000-0002-9038-6407Ítem La importancia de la investigación en embrapa y agrosavia para el desarrollo agrícola de brasil y colombia(Universidad Santo Tomás, 2024-09-06) Castro Pérez, William Alexander; Pérez, Amable jose; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001692588; https://scholar.google.es/scholar?hl=es&as_sdt=0%2C5&q=Amable+Jos%C3%A9+P%C3%A9rez&oq=Ama; https://orcid.org/0000-0002-9777-9297This monograph analyzes the importance of agricultural research conducted by Embrapa in Brazil and Agrosavia in Colombia for agricultural development in Latin America. It explores the contributions of these institutions to improving agricultural and livestock productivity, their research approaches and the relevance of regional collaboration. The study identifies that both Embrapa and Agrosavia have played a crucial role in the technological advancement of the agricultural sector, promoting sustainability and competitiveness in their respective countries and in the region. The results show that the collaboration between these entities has facilitated the transfer of knowledge and innovative technologies, benefiting a wide range of agricultural producers. The conclusions underline that agricultural research is fundamental to face challenges such as climate change and deforestation, as well as to improve agricultural resilience. It highlights the need to strengthen international cooperation and increase investment in research and development to ensure a sustainable agricultural future in Latin America. In this way, food security is promoted and economic growth is boosted, benefiting local producers and contributing to the general welfare of society.Ítem Plan de mejoramiento de la cadena de frío para el transporte de las fresas en la empresa Heirloom Farms hacia el mercado estadounidense(Universidad Santo Tomás, 2024-11-16) Rodríguez Arévalo, Johan Nicolás; Martínez Marín, Luis Miguel; Patiño Becerra, Fanny BernardaThis report corresponds to formulate an improvement plan for the Mexican company, Heirloom Farms, which focuses on Formulating an improvement plan for the cold chain, which performs the company Heirloom Farms, for the transport of strawberries to the U.S. market. This condition must be supported by compliance with the phytosanitary measures issued by the health authorities of the country to be exported, which must be guaranteed to be a product fit for human consumption when it reaches its corresponding distribution areas. The methodology applied, works under a mixed analysis, all corresponding to an analysis of the environment that allows comparing the existing market alternatives to generate with this information a financial balance of a possible implementation within the company; after supporting whether or not the improvement plan is feasible. The expected results are focused on exposing the operational effectiveness of implementing the selected technology for operational and strategic management, guided to support a strawberry production that maintains high quality standards to enter a highly competitive market by implementing this improvement plan.Ítem Plan de Mejora del Proceso de Almacenamiento de Agroinsumos en el Instituto Colombiano Agropecuario - Ica Seccional /Atlantico.(Universidad Santo Tomás, 2024-09-02) Maldonado Estrada, Iriana Patricia; Lizarazo Hernández, Sonia Patricia; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000382868; https://scholar.google.es/citations?hl=es&user=INDQwvgAAAAJ; https://orcid.org/0000-0002-6775-3360The diagnosis of the warehouse area of the Instituto Colombiano Agropecuario (ICA) in the Atlántico branch revealed a series of critical aspects that affect the efficiency and safety in the handling of agribusiness products. Atlántico revealed a series of critical aspects that affect efficiency and safety in the handling of agro-inputs. inputs. It was identified that the warehouse had deficiencies in the separation of products, which could compromise the safety of workers. the warehouse had deficiencies in product separation, which could compromise the safety of workers. the need to improve the reception, storage and dispatch processes to optimize operating times and reduce the risks associated with the handling of hazardous substances. associated with the handling of hazardous substances. The development of a compatibility matrix for stored agro-inputs, based on the Globally Harmonized System of Classification and Labeling of Chemicals (GHS) according to the Globally Harmonized System of Classification and Labeling of Chemicals (GHS) according to the Decree 1496 of 2018, provided fundamental guidance for the safe handling of these substances. The matrix allows for a detailed classification of products according to their chemical characteristics and associated hazards, facilitating decision associated, facilitating informed decisions on their joint or segregated storage. This tool is essential to prevent accidents and ensure compliance with current regulations, contributing to a safer handling of these substances. This tool is essential to prevent accidents and ensure compliance with current regulations, contributing to a more responsible and safe handling of agro-inputs in the warehouse. The improvement plan formulated responds to the specific needs identified in the diagnostic of the warehouse area, using the diagnosis of the warehouse area, using administrative and logistical tools aligned with the EMS. EMS. The plan includes the implementation of more efficient inventory management systems, training of personnel in the safe handling of chemicals, and the training of personnel in the safe handling of chemicals, and the adaptation of facilities to comply with safe storage standards. to comply with safe storage standards.Ítem Plan Estratégico de Marketing para el Posicionamiento de la Yuca Fresca en el Mercado Latino de la Ciudad de Kikugawa, Japón(Universidad Santo Tomás, 2024) Osorio De Moya, Julia; Agudelo Nisperuza, Alonso De Jesús; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000170689; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000174892; https://scholar.google.es/citations?hl=es&user=jih9e14AAAAJ; https://orcid.org/0000-0001-8129-1791Ítem Implementación de un Sistema de Crianza Tropical de Terneros en la Finca Buenos Aires, en el Municipio de Mesetas, Meta.(Universidad Santo Tomás, 2024-08-29) Godoy Acosta, Andres David; Serna Rivera, Djorkaeff; Prieto Delgadillo, Mario Fernando; Universidad Santo TomasThe objective of this work was to evaluate the viability of the tropical calf rearing system implemented on the Buenos Aires farm in the municipality of Mesetas-Meta.In this region, livestock farming faces challenges in genetic improvement to develop animals that are more resistant to climate changes and with a greater capacity for nutritional conversion. This study addresses a problem that affects not only the department of Meta, but the entire livestock sector in Colombia, resulting in low productivity and insufficient investment in genetic improvement. Therefore, the viability of the tropical calf rearing system is analyzed as a strategy to face climate changes and maximize resources to achieve better economic results. The research was carried out through a comparison of the productive units, evaluating the advantages of the tropical breeding system in calves. The primary information was obtained directly from the livestock of the municipality of Mesetas-Meta, considering productive parameters such as weaning weight, body condition, calving interval and daily milk production. In addition, a visit was made to the municipality of Mesetas in the department of Meta to collect primary information under the same productive indicators. Finally, it concludes with an analysis of the feasibility and cost-benefit relationship of implementing early weaning in the municipality of Mesetas-Meta.Ítem Análisis Comparativo De La Producción De Cachama (Colossoma Macropomum) Y Mojarra (Oreochromis Spp.) Desde Una Perspectiva Financiera Para La Finca La Perla En El Municipio De San Juan De Arama - Departamento Del Meta(Universidad Santo Tomás, 2024-09-02) Cabrera Blandón, Leidy Vanessa; Ortega Sánchez, Beatriz Alejandra; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001692642; https://scholar.google.es/citations?user=_GnUfgcAAAAJ&hl=es; https://orcid.org/0000-0002-9038-6407Aquaculture plays a crucial role in global food security and is a significant source of employment and economic development in the country, generating approximately 57,756 direct jobs and 173,269 indirect jobs according to the National Aquaculture and Fisheries Authority (AUNAP) (Contexto Ganadero 2022). In the specific context of the Ariari region, fish farming has been consolidated as a fundamental activity, generating one more link and becoming one of the most promising crops in the department. The two prominent species in this area are the cachama (Colossoma macropomum) and the mojarra (Oreochromis spp. ), each with its own biological particularities and production requirements. In addition, it is important to mention that together with the fisheries sector, they contribute 0.2% of the (GDP) and 3.3% of the agricultural GDP. Between 2012 and 2021, aquaculture production increased 116.16 %, from 89,064 to 192,521 tons of products such as tilapia, trout, cachama and shrimp, among other species (Contexto Ganadero 2022). Translated with DeepL.com (free version)Ítem Plan de Negocio "Parla Profunda"(Universidad Santo Tomás, 2024-08-25) Guarín Delgado, Juan José; Novoa, Luis Alfredo; Universidad Santo TomásThis research focuses on a business plan aimed at providing life and business coaching services in Colombia. It is focused on satisfying the needs and concerns experienced by individuals and companies in a complex and highly dynamic environment, boosting their personal and professional development. For this reason, the main focus of the firm is the creation and development of customized programs for each client, providing from individual sessions, executive sessions, workshops and seminars to support tools and resources. These are mainly aimed at enabling clients to overcome challenges and limitations on their own, favoring their growth and business success.Ítem Estudio de caso de una empresa del sector agropecuario(Universidad Santo Tomás, 2024-07-01) Palacio Amaya, Sergio Alejandro; Novoa de la Ossa, Ricardo; García Méndez, SebastiánProject Management: Tools such as task assignment and progress tracking are essential to keep teams focused and ensure work progresses. Importance of Supervision: Business owners require reliable systems to plan and execute projects, facilitating communication. Marketing Strategies: Improvements in digital marketing are proposed to increase clients and visibility. Strategic Negotiation: Preparation and communication skills are emphasized as keys to effective negotiations. Case Study: Opportunities in the agricultural sector are analyzed, highlighting the need for negotiation skills and the use of social media as a communication tool. Surveys: Surveys were conducted to identify areas for improvement in marketing and finance.Ítem Competitividad de la industria de la carne bovina en Colombia: Un análisis comparativo con Brasil(Universidad Santo Tomás, 2024-04-08) Serna Montoya, Juan Felipe; Calderon Rincon, Kevin Esneider; Pérez, Amable José; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001692588; https://scholar.google.es/scholar?hl=es&as_sdt=0%2C5&q=Amable+Jos%C3%A9+P%C3%A9rez&oq=Ama; https://orcid.org/0000-0002-9777-9297This comparative study examines the factors influencing the competitiveness of Colombia's beef industry compared to Brazil's, aiming to identify key strategies to enhance the sector in Colombia. It was found that Colombia lags behind in productivity, efficiency, and compliance with sanitary standards, as well as facing higher logistical costs and limitations in export infrastructure. In response, strategies such as promoting silvopastoral systems, improving road and cold chain infrastructure, incentivizing international certifications, and developing export promotion policies are proposed. Implementing these measures could boost the competitiveness of Colombian beef farming, benefiting economic growth, employment, and food security in the country.Ítem Adaptación de sistemas silvopastoriles en Colombia: lecciones y experiencias desde Brasil.(Universidad Santo Tomás, 2024-05-30) Oviedo Moyano, Manuel Alejandro; Perdomo Vasquez, Luisa Maria; Perez, Amable José; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001692588; https://scholar.google.es/scholar?hl=es&as_sdt=0%2C5&q=Amable+Jos%C3%A9+P%C3%A9rez&oq=Ama; https://orcid.org/0000-0002-9777-9297Ítem Implementación de Banco Proteíco (TITHONIA DIVERSIFOLIA) paara la almimentación de vacas Jersey en la Hacienda Bruselas Villavicencio- Meta(Universidad Santo Tomás, 2024-06-30) Sierra Sanabaria, Jose Luis; Navarro Forero, Maria Camila; Prieto Delgadillo, Mario Fernando; Universidad Santo Tomás; https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0001588923; https://scholar.google.com/citations?hl=es&user=X7E38GAAAAAJ; https://orcid.org/0000-0001-5564-0011