Chandas urbanas: Diseño de un libro digital interactivo para fomentar la coexistencia responsable

Abstract

This project proposes the design of an interactive and illustrated digital book aimed at children aged 8 to 12 in Bogotá, to clearly and attractively communicate the importance of responsible coexistence with urban animals. In the city, species such as pigeons, rats, stray dogs, and cats are often perceived negatively, generating rejection and mistreatment. This reflects a lack of environmental education that prevents recognizing their ecological role in urban ecosystems. The project follows a mixed, applied, and exploratory methodology based on the Double Diamond model and the Design Thinking approach to develop a visual and interactive educational proposal that fosters empathy and environmental awareness. Through visual narratives, stories, and dynamic activities, the book aims to promote values of respect and responsibility among children. The outcome is an educational tool aligned with SDG 15: Life on Land, contributing to the appreciation of urban biodiversity and strengthening the relationship between citizens and their natural environment.