Tendencias Internacionales En La Cadena De Valor Del Mercado Del Cannabis

Abstract

In recent years, the cannabis market has experienced remarkable growth globally. As laws in various countries have become more flexible, the cannabis market has changed from an underground market to being part of a regulated and growing market. Taking this context into account, economic and investment opportunities have been generated for companies operating in this space. Therefore, the objective of this research is the analysis of international trends in the value chain of the cannabis market, in order to identify key trends and patterns that are impacting the production and distribution, consumption of cannabis and its derivatives. To this end, a methodology is proposed that includes a review of literature, analysis of statistical data and case studies. The analysis of the findings will allow us to define the opportunities and implications for this market and propose strategies that companies and entrepreneurs interested in the cannabis industry can explore. It is expected to identify the implications of the value chain, analyze the evolution of production and distribution of cannabis, to do this it is expected to identify the implications of legalization of cannabis in the value chain, analyze the evolution of the production and distribution of cannabis and its derivatives, detect market patterns and trends, evaluate the opportunities and threats posed by the cannabis market and, finally, identify points of comparison between countries that have legalized cannabis. In summary, this research will focus on analyzing international trends in the value chain of the cannabis market through a methodology that combines literature review, statistical data analysis and case studies. The expected results will allow not only to explore opportunities in this sector, but also to analyze the implications of public policies in the development of this industry.