Prácticas Empresariales Solvo Global S.A.S

Abstract

This graduation project examines the efficiency and effectiveness of the job portals used by Solvo Global S.A.S. in its recruitment process for Business Process Outsourcing (BPO) services. Based on a study combining documentary review, metrics analysis, and interviews with talent acquisition teams, deficiencies were identified in candidate traceability, data analysis, and the consistency of the employer brand on these platforms.

Consequently, an improvement plan was designed centered on the development of an information management and traceability manual, which includes guidelines for standardized job posting, the creation of control dashboards with key indicators (response time, conversion rate, and lead source), and employer branding recommendations to strengthen Solvo Global’s reputation. Additionally, a training program was proposed for the talent team, featuring a detailed timeline for stage tracking and candidate segmentation, as well as a protocol for handling non-selected applicants. The implementation of these strategies aims to optimize the operational efficiency of the recruitment area, increase both the quantity and quality of leads, and provide a coherent and professional user experience that positions Solvo Global as an employer of choice in the BPO sector.