Innovación Disruptiva en la Era 5.0
dc.contributor.advisor | Arguello Pirazan, Ernesto | |
dc.contributor.author | Quintero Suárez, María Fernanda | |
dc.contributor.corporatename | Universidad Santo Tomás | spa |
dc.contributor.cvlac | https://scienti.minciencias.gov.co/cvlac/visualizador/generarCurriculoCv.do?cod_rh=0000039910 | spa |
dc.contributor.googlescholar | https://scholar.google.com/citations?hl=es&user=4ewgf40AAAAJ | spa |
dc.contributor.orcid | https://orcid.org/0000-0003-3436-4729 | spa |
dc.coverage.campus | CRAI-USTA Bogotá | spa |
dc.date.accessioned | 2024-07-08T20:12:40Z | |
dc.date.available | 2024-07-08T20:12:40Z | |
dc.date.issued | 2024 | |
dc.description | Este trabajo examina la importancia de la innovación disruptiva en la internacionalización empresarial, destacando el impacto de la Industria 5.0 y el metaverso. A través del análisis de teorías clave y estudios de casos de empresas exitosas como Netflix, Tesla y Nike, se ofrece una visión integral de cómo estas tecnologías emergentes pueden potenciar la competitividad global. Se discuten los desafíos asociados a la implementación, así como las estrategias graduales y colaborativas necesarias para superarlos y asegurar una adopción efectiva. | spa |
dc.description.abstract | This paper examines the importance of disruptive innovation in international business, highlighting the impact of Industry 5.0 and the metaverse. Through the analysis of key theories and case studies of successful companies like Netflix, Tesla, and Nike, it provides a comprehensive view of how these emerging technologies can enhance global competitiveness. The paper discusses the challenges associated with implementation, as well as the gradual and collaborative strategies needed to overcome them and ensure effective adoption. | spa |
dc.description.degreelevel | Pregrado | spa |
dc.description.degreename | Profesional en Negocios Internacionales | spa |
dc.format.mimetype | application/pdf | spa |
dc.identifier.citation | Quintero Suárez, M. F. (2024). Innovación Disruptiva en la Era 5.0. [Trabajo de Grado, Universidad Santo Tomás]. Repositorio Institucional. | spa |
dc.identifier.instname | instname:Universidad Santo Tomás | spa |
dc.identifier.reponame | reponame:Repositorio Institucional Universidad Santo Tomás | spa |
dc.identifier.repourl | repourl:https://repository.usta.edu.co | spa |
dc.identifier.uri | http://hdl.handle.net/11634/56057 | |
dc.language.iso | spa | spa |
dc.publisher | Universidad Santo Tomás | spa |
dc.publisher.faculty | Facultad de Negocios Internacionales | spa |
dc.publisher.program | Pregrado Negocios Internacionales | spa |
dc.relation.references | Christensen, C. M. (1997). The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail. Harvard Business Review Press. Disponible en: https://books.google.com/books/about/The_Innovator_s_Dilemma.html?id=SIexvTS5FQkC | spa |
dc.relation.references | Moore, G. A. (1991). Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers. Harper Business. Disponible en: https://books.google.com/books/about/Crossing_the_Chasm.html?id=TYD1Swf8ndEC | spa |
dc.relation.references | Brynjolfsson, E., & McAfee, A. (2014). The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies. W.W. Norton & Company. Disponible en: https://books.google.com/books/about/The_Second_Machine_Age.html?id=FlaSAgAAQBAJ | spa |
dc.relation.references | Brynjolfsson, E. (2011). Race Against the Machine: How the Digital Revolution is Accelerating Innovation, Driving Productivity, and Irreversibly Transforming Employment and the Economy. Digital Frontier Press. Disponible en: https://books.google.com/books/about/Race_Against_the_Machine.html?id=zyeaLwEACAAJ | spa |
dc.relation.references | Westerman, G., Bonnet, D., & McAfee, A. (2014). Leading Digital: Turning Technology into Business Transformation. Harvard Business Review Press. Disponible en: https://books.google.com/books/about/Leading_Digital.html?id=b5FqAwAAQBAJ | spa |
dc.relation.references | Harvard Business Review. (2015). What Is Disruptive Innovation? Disponible en: https://hbr.org/2015/12/what-is-disruptive-innovation | spa |
dc.relation.references | McKinsey & Company. (2018). Unlocking Success in Digital Transformations. Disponible en: https://www.mckinsey.com/business-functions/mckinsey-digital/our-insights/unlocking-success-in digital-transformations | spa |
dc.relation.references | World Economic Forum. (2020). The Future of Jobs Report 2020. Disponible en: https://www.weforum.org/reports/the-future-of-jobs-report-2020 | spa |
dc.relation.references | Deloitte Insights. (2019). The Fourth Industrial Revolution is Here—Are You Ready? Disponible en: https://www2.deloitte.com/us/en/insights/focus/industry-4-0/overview.html | spa |
dc.relation.references | Accenture. (2019). Technology Vision 2019: The Post-Digital Era is Upon Us—Are You Ready for What's Next? Disponible en: https://www.accenture.com/us-en/insights/technology/technology-trends 201 | spa |
dc.rights | Atribución-NoComercial-SinDerivadas 2.5 Colombia | * |
dc.rights.accessrights | info:eu-repo/semantics/openAccess | |
dc.rights.coar | http://purl.org/coar/access_right/c_abf2 | spa |
dc.rights.local | Abierto (Texto Completo) | spa |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/2.5/co/ | * |
dc.subject.lemb | Negocios Internacionales | spa |
dc.subject.lemb | Innovación | spa |
dc.subject.lemb | Industrias-Impacto | spa |
dc.subject.lemb | Tecnología | spa |
dc.title | Innovación Disruptiva en la Era 5.0 | spa |
dc.type.coar | http://purl.org/coar/resource_type/c_7a1f | |
dc.type.coarversion | http://purl.org/coar/version/c_ab4af688f83e57aa | |
dc.type.drive | info:eu-repo/semantics/bachelorThesis | |
dc.type.local | Trabajo de grado | spa |
dc.type.version | info:eu-repo/semantics/acceptedVersion |
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