Principios básicos de comunicación en Subaru para el desarrollo de la organización.

Abstract

Communication within organizations is characterized by its multifunctional, which responds to different reasons both internally and externally. the external. In times when the creation of value is one of the objectives business and work is characterized by the ability to transmit and receive information, as well as by the language skills of the employees, is carried carried out a shift from material to immaterial production. In recent years, there has been a growing interest in organizations for pay attention to the human factor, that is, to the people who work in them. Awareness has been gained that, in addition to remuneration, it is necessary to meet the needs of participation in decision-making and generate opportunities for personal fulfillment. That is why studies of organizational climate and satisfaction are so interesting. They allow employees to express their opinion on how the organization works and how they feel in it; thus constitute a instrument of inquiry, which works under the premise that they generate benefits when corrective actions are implemented in the aspects that require. They also constitute an excellent mechanism to know, in indirectly, how is the management quality of the company; in fact, their results point to how the aspects are functioning structural and static (status variables) of the organization, and what happens in day-to-day relationships between people.