Propuesta de planeación estratégica para Blindes Ltda. de Bogotá.

Abstract

For a country, some factors that most benefit and promote its development productive and economic are the creation of companies, the generation of employment and competitiveness in the market, for this reason it is considered as a factor important to be able to encourage and preserve entrepreneurship and innovation in the business environment, since it not only generates a benefit for the country in terms economic. In relation to the above, the approach by which a company is going to be run produces internal changes in the organization that not only improves the style of leadership, but also generates a more organized corporate culture, optimizes problem solving, reduces costs, and ensures that decisions be taken with much more certainty. To achieve the above, the company should establish a methodology through from which the organization's landscape is broadened, by determining methods for continuously improve the processes that are carried out and with this meet the goals established, through the promotion and provision of the necessary tools to enhance internal work. One of the reasons why Blindes Ltda. does not have a P.E. is the lack of a clear concept about it, so that the need for tools and methods of collecting information and data that the company can provide, in order to identify the most representative deficiencies of the processes carried out within the organization and thus focus said proposal on the improvement and innovation of the process that most requires it, and thus generate a wide long-term strategic outlook that benefits the company, growth and development of its activities. The current situation of Blindes Ltda. presents a lack of knowledge about the concept of strategic planning and its respective creation and execution, as well same, the need for the hasty obtaining of results together with a little control of the organizational management is presented the inexistence of a internal strategic planning: the company does not register a mission, vision, objectives or their respective measurement, for this reason, the opportunity to improvise is contemplated within their processes and an uncertainty regarding their results because they do not there is a schedule for the activities to be carried out; this generates some static processes that prevent optimal and assertive decision making. In Consequently, sales are affected, which are one of the pillars essential for the sustainability of the organization, which translates into a competitive disadvantage in the market.