RENOVANDO EL IMAGNANDO EL PAISAJE URBANO - PLAZA DE MERCADO COMO ECOSISTEMA BIO-CULTURAL PARA EL MUNICIPIO DE CHIQUINQUIRÁ

Abstract

This degree thesis refers to the relevance of the Chiquinquirá Market Square as a significant place on a social and cultural level in the development of the city. This iconic space not only embodies the cultural identity of Chiquinquirá for locals and visitors, but also acts as the only source of commercial exchange of food products in the city. However, this exclusive condition of the square gives rise to massive concentrations, tensions and health risks that affect both the local population and visitors. The Chiquinquirá Market Square is a vital piece in the cultural and historical fabric of the town, but it faces important challenges in terms of crowds, conflicts, and health risks; These challenges are essentially related to deficiencies in the urban-rural sector. Even so, the urban sector has been one of the reasons contributing to the perception of a decrease in the social and cultural image, to the increase in insecurity, unhealthiness, and lack of organization, being problems that arise from the lack of cared for belonging. and that harm the quality and optimal functioning of the plaza. The justification for addressing this revitalization project lies in the essential to reactivate the socioeconomic environment of the municipality and improve the cultural and historical perception of the space based on an adequate design of the current plaza of the municipality with interventions in public space, road infrastructure and mobility. Having as its main objective to optimize the effectiveness of the life of the population and promote greater social interaction in the city that enriches the experience of inhabitants and visitors.