Gimnasio Fat Gym

Abstract

The idea of ​​the project was originally born in the academic area of ​​Business Creation offered by the Faculty of Physical Culture, Sport and Recreation of the Santo Tomás University. It is there where the idea arose to create a Gym exclusively for people who are overweight or obese. This is due to the high visual consumerism to which the capital community is exposed daily, branding ordinary people who do not have the opportunity to attend controlled training programs, controls with nutritionists or other options that are open to the public as "fat". . If you look closely, the prototypes of visibly pleasant people who are shown in the media or without going any further, the opportunities that are offered to thin or "normal" people are much broader and less discriminatory than for those diagnosed with any of these new pathologies. It is for this reason that the idea of ​​generating a Gym exclusively for these people is postulated. Offering different programs that contribute to the benefit and quality of life of users, providing advice with professionals specialized in the fields of health, nutrition and gastronomy, always focused and guided by qualified professionals in the field of scheduled physical activity and the training. Finally, this will be a company that even having exclusivity in its services, that all people who wish to access its services can do so without any exclusion or segregation. These services will be provided to men and women of adulthood, boys and girls from the age of 5 and men and women older adults.