Desarrollo e Implementación de un Sistema Informático que Contribuya en la Reactivación Económica de los Negocios Cercanos a la Universidad Santo Tomás Sede Central

Abstract

In this work, a computer system (mobile application) is designed that provides a communication channel for the student company in order to encourage the economic reactivation of merchants near the Santo Tomás University, headquarters. Taking this into account, a market survey is initially carried out through surveys of the students of the main campus of the Santo Tomás University and the shopkeepers near it. This with the aim of knowing the perspective and needs of the target population from the point of view of the owner of the establishment and the consumer. Based on the results of the surveys, the necessary requirements for the development of the application are identified. This involves determining the functionalities, features and services that it must offer to meet the needs of the already determined target audience. For this, a methodology that is based on the creation of prototypes is used, which allows a rapid and continuous iteration, where the prototypes are refined and improved depending on the feedback received. The application is then developed and deployed to a local server. Previously generated prototypes are used as the basis for development, ensuring that the necessary functionalities and features are implemented correctly. Finally, a pilot test is carried out to verify its effectiveness. Different shops near the university are searched and surveys are carried out again with shopkeepers. Finally, it is determined that the mobile application was successfully developed and with a 100% viability proved to be an efficient tool to foster collaboration and improve the experience of both students and merchants, thus strengthening the relationship between the student community and local businesses.