Manual de Implementación Marsh Digital

Abstract

The degree project focuses on the improvement proposal for the identification of the implementation process of the Marsh Digital application in Marsh McLennan, a tool that provides access to relevant information in real time, allowing customers to manage their policies centrally and improve their experience. The main objective of this proposal is to optimize risk and insurance management, highlighting the importance of establishing a clear scheme that guides users through the various functionalities of the platform. This not only minimizes the risks associated with adopting new technologies, but also facilitates a smooth transition to a more efficient digital approach.

The improvement plan is organized in five phases, focusing on identifying the client's needs, implementing the appropriate modules, training users and monitoring the tool's performance. The implementation of modules such as News Management and Service Level Agreement (SLA) Tracking facilitates a more proactive and efficient management, improving decision making and communication between the parties involved. In this way, the improvement proposal not only seeks the adoption of a new technology, but also aims to generate sustainable and lasting value for customers. A comprehensive approach ensures that the tool evolves according to the changing needs of clients, consolidating Marsh McLennan's position as a leader in risk management and insurance in the Colombian market.

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