CENTRA Bimbo: Plataforma Digital para Optimizar la Gestión de Compras en el Área de Desarrollo Comercial

Abstract

This report presents the implementation of the CENTRA Bimbo improvement plan, a Digital initiative created to modernize and make more efficient the management of purchases, orders and Attention to suppliers. The proposal was born after detecting flaws in the supply process, Such as the dispersion of communication channels, poor traceability and the duplicity of tasks That slowed down the operation. The solution consists of a centralized platform, "single window" type, which brings together and Automates workflows, offering real-time tracking, clear reports and a More fluid communication between internal areas and suppliers. His execution was carried out In stages: initial diagnosis and functional design, controlled test pilot, creation of Control panels with key indicators and a final evaluation to measure results. Among the expected benefits are the reduction of response times, a Greater quality and availability of information to make decisions, and more communication Agile with suppliers. Together, the plan drives the digital transformation of the company and Strengthens its competitive capacity in the market.