Indicadores corporales y representaciones sociales acerca de la estética en jóvenes a partir de sus fotos de perfil en Facebook

Abstract

On Facebook, the young man tends to present himself from the photos he posts on his profile. It is usual for them to show their most attractive version. Hence this question arises: how to understand the senses of young people's social representations about aesthetics in their Facebook profile photos, from the meanings they give to the type of body indicators they show in them, such as : clothing, accessories and postures. To address it, these representations were identified, described and analyzed. The methodological approach used was mixed (qualitative and quantitative), with qualitative preponderance. The epistemological approach was interpretive hermeneutic. For its part, The selected method was the case study. The research techniques used were: exploratory survey, workshops and semi-structured interview, participant observation and field diary. Three instruments were used to collect the information: 1) open-ended questionnaire (exploratory survey), 2) table of significant elements and 3) semantic map. We worked with young people from strata one and two, belonging to the town of Usme in Bogotá. As a main result, it was found that the representations in question are crossed by the aesthetic discourses and canons present in the cultural context of young people, but that, nevertheless, these representations are not equally evident in all young people.