Alternativas de prevención para combatir la normalización del consumo de bebidas alcohólicas en adolescentes de la ciudad de Tunja.

Abstract

The harmful use of alcohol is a health problem that is widespread in the world. From which alcoholism derives, whose consequences have a biological, psychological and social incidence in the human being. The objective of this study is to propose a social responsibility project that is applicable by the Nueva Licorera de Boyacá (NLB) in order to prevent and reduce the consumption of alcoholic drinks in adolescents between 13 and 17 years of age in the city of Tunja. The study was carried out in the neighborhoods where this problem occurs most frequently: Altamira, Ricaurte, Antonia Santos and Patriotas. The information on which the project is developed was collected through interviews with parents, which were processed through a content analysis in order to access the key narratives used by the interviewees. The above in order to design a prevention program aimed at this group. The result was a project for the use of free time as an alternative to alcohol consumption prevention in adolescents between the ages of 13 and 17 in the city of Tunja, which can be implemented by the Nueva Licorera de Boyacá in the company's facilities as exercise of social responsibility.